Brian Nelso's Blog

Education & Training - Thneed, LLC
Google has taken relevance to a whole new level and for the smart REALTOR this creates a wealth of opportunity for new customers.    In addition to your website, Google now presents every other relevant piece of data possible to the user for a given search term.  For example, when you type in a q...
If you like this post, please re-blog it and share with your colleagues. I am still doing a lot of work with The RedX Listing Lead generating service and I have found that mobile seems to be the next big thing in attracting new clients.   More to the point, creating a place on your website that i...
For real estate professionals, sources for listing leads and sales prospects is a major business focus.  In fact, for most REALTORS, finding new clients and accessing new lead sources accounts for most of the agent’s time and personal budget.   However, if you compare the top producer real estate...
I am doing a lot with marketing automation lately and found a great article on MarketingInteractions on the impact that automating your marketing will have on the future.  I have been using Infusionsoft for my direct marketing and it’s great because you can automate every step of your sales funne...
If you have read any of my previous posts, you know I am a big fan of twitter.   It truly is the first sales tool in history that will put you immediately in contact with a prospect that needs your service.   I have used it extensively in the past to connect with REALTORS that need lead building ...
I have been doing a lot of work with mobile marketing lately and have found the next great opportunity for REALTORS who have the resources.  In fact, this would be a great service for some enterprising company to provide to our community.  I may talk to my friends at the Real Estate Data Exchange...
Picture a prospective client driving through a neighborhood that they like looking for a new home.  They happen past a house with a sign and immediately pull out their phone.  They don’t dial the listing agent on the sign.  Instead, the go to the website where the home is listed and start looking...
I have been using the automated lead generation feature of the Infusionsoft marketing automation program to promote the expired listing lead generation service of the real estate data exchange as well as our REALTOR leadership group and I have to tell you that I am extremely impressed. Not only w...
I was spending time on Agents Online this afternoon reading through the various real estate industry posts and I found an interesting post regarding farming a neighborhood.  Now personally, I feel that going door to door dropping off flyers or postcards is an extremely expensive marketing method;...
There has been a lot of talk lately about email marketing being dead.  That is partly true in that people are becoming less and less engaged with the email that they receive.   However, in my estimation, email marketing is not dead, but now requires a much more relevant message in order to engage...

Brian Nelso

Brian Nelso
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