ARCHIVED BLOG POSTS
2021
Imagine you meet someone at a client appreciation event you’ve organized. It’s a friendly conversation, but when the topic of real estate agents comes up, that person says, “Well, all agents are pretty much the same, aren’t they? After all, they all sell homes. They all help you buy a new home. T...
05/25/2021
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Client appreciation events, as well as such variations as geographic farming community events, are a proven way to generate real estate leads and referrals. In fact, these events should be a component of your real estate marketing system.The recommendation is: do one a year.However, these days, h...
05/17/2021
You’ve probably heard the expression that working a geographic farm is a marathon, not a sprint. It many ways, that’s true. It takes consistent effort over time to become — and remain — established in an area as the go-to real estate agent.But that word “marathon” can sometimes hold agents back f...
05/11/2021