Morris Real Estate Marketing Group Blog

It can be tough making decisions. In fact, there’s a whole field of psychology dedicated to the topic.You already know, intuitively, that the choices you make have a huge influence on your future. Make good decisions, and good things happen. Make poor decisions and… well… you know the rest!So how...

If you’re working a real estate geographic farm, or are considering focusing on one, it’s all-too-easy to be influenced by misinformation. Just about everyone in the industry has an opinion — and not all those opinions are correct!So, let’s look at the most common myths about geographic farming a...

It would be difficult to find a real estate agent who doesn’t want more referrals. In fact, in the hundreds of conversations we have each year with ambitious agents, the one thing we hear most often is, “I’d like to get more of my business through referrals and word-of-mouth.”The problem is, many...

Imagine receiving the following email message from a past client.“Over the weekend, I was chatting with a neighbour and he mentioned he is looking for a real estate agent. I immediately recommended you and gave him your contact information. I said you did a great job for us last year when we move...

Every agent has days when they feel less than confident. You wouldn’t be human if you didn’t! But that doesn’t mean you have to remain that way all day. In this fast-paced world of real estate — where you’re following up on real estate leads, working with clients, and selling properties — you nee...

If you’re like most agents, you can probably define your professional network as a series of concentric circles — starting with a small inner circle and growing outwards to a larger outer circle.The inner circle are your clients (past and present) and your current hot prospects. You know them wel...

Chances are, as you were working towards your real estate license, you formed a vision for what you want your career to look like in three to five years. You might have even set some ambitious goals regarding clients, income, how you’ll spend your workdays, etc.But have you ever met an agent who ...

If you want to be successful in your geographic farm, it’s essential to understand the perspective of homeowners in that area. How are they perceiving you? How are they getting to know you? How are they positioning you in their minds as compared to other agents? For example, say you focus on a ge...

We all know what a money pit is. It’s something that we keep having to sink money into, yet gives us very little return. For example, an old car might be considered a money-pit if you constantly need to take it in for repairs and the thing still keeps breaking down!The opposite of a money-pit is ...

Chances are, you’ve heard the children’s story of the turtle and the rabbit. One day — or should we say, once upon a time! — they decided to race each other.The rabbit ran in fits and starts. He’d sprint for a bit, then tire and crash. Then run some more. The turtle, however, took a different app...