YOUR COMPETITION!!!!!!!!!!!!!!!! Do you believe that the next leg of the mortgage race will take place on the internet? Do you currently have an internet strategy in place to deal with the modern consumer? Fact 1: 75% of borrowers who take out a mortgage go to the internet before or during the
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10/08/2007
At Astonish Results we believe that failure happens for 1 of 2 reasons:Lack of knowledge- in other words, not knowing what to doLack of execution- in other words, knowing what to do and not doing it correctlyOur goal is to provide every mortgage professional with the knowledge and motivation that
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10/01/2007
This past week we had the opportunity to attend the NEMB convention in Providence, RI. I came away with a renewed sense of purpose. At a time when the industry seems to be at a loss for positive and encouraging news, the professionals who attended the conference were all business, many were even
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09/26/2007
On September 20th at the Providence Convention Center, Astonish Results will share how the top mortgage companies in the region are successfully capitalizing on the recent shift that taken place in the mortgage industry. How many of you would agree that the industry has changed in the past 6 to 1
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09/18/2007
On September 20th at the Providence Convention Center, Astonish Results will share how the top mortgage companies in the region are successfully capitalizing on the recent shift that has taken place in the mortgage industry.How many of you would agree that the industry has changed in the past 6 t
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09/12/2007
Be honest. How many of you have "The Mortgage Lender Implode-O-Meter" link stored in your favorites on your computer? Must be quite a few because as of Tuesday there had been roughly 9.6 million visitors to the site since inception. By the way, the site went up January 1, 2007. That's somewhere i
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09/06/2007
Lesson From a FarmerA young man from the city graduated from college with a degree in journalism and got a job at a small-town newspaper. One of his first assignments was to interview an old farmer who lived twenty miles outside of town. As he sat with the grizzled man on his front porch, the y
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08/29/2007
“When it comes to the future, there are three kinds of people: those who let it happen, those who make it happen, and those who wonder what happened.” John M. Richardson,Jr Right now in the mortgage industry there are three kinds of people, those who are stuck in the past, those who are waiting f
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08/23/2007
I was introduced to this idea in the book "Marketing Outrageously" by Jon Spoelstra. Jon believes that in tough times you either cut back or gear up. The book deals with the issue of gearing up in a way that can help you jump start your revenue and work yourself out of a tough spot. His ideas
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08/15/2007
Pete Rose, the famous baseball player, and I have never met, but he taught me something so valuable that it changed my life. Pete was being interviewed in spring training the year he was about to break Ty Cobb's all time hit record. One reporter blurted out, "Pete, you only need 78 hits to break
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08/08/2007
