Ben Gromicko's (bgromicko) Blog

Step 4:  Communicating Using Your Website     Since you will not have an opportunity to sell your inspection services face-to-face, it is important that your website be capable of doing your selling for you.  To a potential client, your website is your way of communicating who you are and what yo...

Step 3:  Understanding What Your Clients Need       Potential clients search for particular businesses and services because they have certain needs and desires.  A business must effectively communicate to prospective clients when they come searching or they’ll completely miss those opportunities ...

Step 2:  Developing Your Niche Service   Let’s work on your niche service.  Your niche service is the uniquely characterized service you offer to your target market in which exists your ideal clients.  Think about developing your niche service and communicating that to clients who are looking for...

  4 Steps to Marketing Success in 23 Minutes     It should take you about 23 minutes to read this entire article.  If you invest just 23 minutes, and read every word, you will receive a great return on your investment.  That’s our promise.     Introduction   Success requires continual evaluation ...

How Agents Can Limit Their Liability with Regard to Home Inspections In a world where litigation is the preferred method of resolving even the most minor conflicts, it should come as no surprise to real estate agents that they are increasingly finding themselves named as defendants in lawsuits wh...

  This is the introduction to a home maintenance book that you can provide to your client INTRODUCTION Nice house! Now it is time to keep it that way. Just like the engine of an automobile, your house works as a system of independent parts.  Every part has an impact to the operation of many other...

  A Guide for Homeowners: Water Management and Damage Prevention     This article provides homeowners with basic information to make these decisions and take the appropriate actions to keep their homes dry and comfortable.  Use the information in this article to effectively communicate to your cl...

Amidst a wave of Chinese import scares, ranging from toxic toys to tainted pet food, reports of contaminated drywall from that country have been popping up across the American Southeast. Chinese companies use unrefined “fly ash,” a coal residue found in smokestacks in coal-fired power plants in ...