Good Enough Isn't Good Enough!

By
Real Estate Agent - Coldwell Banker Residential Brokerage
Early on in my career as a professional marketer I learned that good enough wasn't good enough. My mentor, a man who championed excellence as a goal unto itself, preached that when you do the right thing and you do it well, everything else takes care of itself. He was right. Welcome!
RECENT BLOG POSTS
Sales of single-family (fee simple) homes in the nine West Essex towns of Caldwell, West Caldwell, North Caldwell, Essex Fells, Roseland, Verona, Cedar Grove, Fairfield, and Montclair fell 13 percent between 2009 and 2010. Essex Fells experienced the sharpest sales decline (-45%); while Fairfield...
02/10/2011
As you will read, a previous version of this post generated an amazing response. It was written by a very knowledgeable Realtor and it contains some wonderful tips. Back in August of last year, I published a post called 6 Reasons why your house won't sell.  It garnered an unbelievable (at least u...
12/01/2010
I've always thought that Montclair had a certain mystique. I've lived in and around Montclair for all of my 60+ years, and I'm amazed at how so many people, from so many places, speak so fondly of Montclair. However, recently I locked horns with a Montclair skeptic. He was interested in buying a ...
07/25/2010
Game Changer® is an MLS-based, price-point focused, market information system. It uses the flow of money, time and inventory to analyze residential real estate markets, uncover opportunities for buyers and sellers, and meet client objectives. Use the links on the right to see more Game Changer e...
07/16/2010
Game Changer® is an MLS-based, price-point focused, market information system. It uses the flow of money, time and inventory to analyze residential real estate markets, uncover opportunities for buyers and sellers, and meet client objectives. Use the links on the right to see more Game Changer e...
07/06/2010
I came across this while browsing around the ActiveRain site:"The quieter you become the more you hear." Posted by Lou Ludwig of Boca Raton, Florida, the quote caused me to recall a business training initiative on effective listeniing which became a core element of Xerox Corporation's business sk...
06/25/2009
From the Coldwell Banker Residential Brokerage Market Watch Newsletter...Two months ago, 60% of homebuyers were first-time buyers. Last month, 60% were repeat buyers showing that more homeowners are moving up. As the first-time buyers with the $8,000 tax credit incentive bought the starter homes,...
06/24/2009
Ten years ago my wife, Linda, and I decided to do a major remodeling job on our home. We added more square feet of living space and moved the kitchen and one of the baths.  It was a big job.  The result of our efforts and investment was...and remains...the best thing we ever did.  So, what does t...
06/19/2009
There are those who will say that realtors don't make a difference and I'm not going to engage that debate except to make one point; if a realtor only facilitates the paperwork-intensive process of buying or selling property, that's a good and valuable thing.  That said, I believe, as do many of ...
06/13/2009
  I think many home buyers underestimate the importance of the area that surrounds the house they are considering. That includes the block, neighborhood, town, the surrounding towns and even the region.  That isn't to say that buyers ignore these things. Rather, I think the surrounding area shoul...
06/12/2009
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Brian McCabe

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Google Analytics Alternative Early on in my career as a professional marketer I learned that good enough wasn't good enough. My mentor, a man who championed excellence as a goal unto itself, preached that when you do the right thing and you do it well, everything else takes care of itself. He was right. Welcome to my world!