Expired Listings, Real Estate Marketing, and the Zen of Success

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Education & Training - Borino Productions
More leads, listings, and commissions... while having fun in the real estate business. About expired listings, open houses, marketing, communication, advertising and the zen of success.

ARCHIVED BLOG POSTS

2011 

This was a good expired listing. Three clean bedrooms, decent size, nice yard. It needed a new driveway but other than that, very saleable listing. Sellers - an older couple - were planning to move to Oregon. Kids out of the house; too much upkeep. Too much hassle. So of course, I was excited unt...
04/24/2011
Did you see the report on the Realtor.com?  Buyer traffic is climbing up. I think it’s partially because in many parts of the country the market is getting better. Also, spring is here, and that’s always a time when many buyers get serious. So what does that mean? * If you need listings sold: Get...
04/21/2011
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“Ask and you shall receive.” This is a story about a boy named Jim. When Jim was a young boy, his family struggled a lot financially.  Things got so bad they had to live in their car trailer for a while. Not the best place to raise a family. As a teenager, Jim dropped out of school to go after hi...
04/18/2011
What makes an open house successful? Plenty of visitors, of course. Getting a high number of qualified buyer and seller leads to come see your open house can be tough.  Here is a quick technique you can use to promote your next open house. Super easy to produce, quick - it takes about 5 minutes, ...
04/04/2011
Here is a simple but powerful technique to quickly build rapport with your buyer or seller. It's called the Connector Formula and it includes one magic psychological ingredient: IDT. Easy to learn and implement when you want to quickly connect with your prospects, handle their objection or a conc...
04/01/2011
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