In the North East/Midlantic region, our most universally appealing home staging style is Pottery Barn. We do Potter Barn with a Neiman Marcus twist for high end, and PB as interpreted by Walmart for less expensive properties. Rather than reinvent the wheel, we all take advantage of the pervasiv
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07/07/2008
Remember Monday's post about lensing listings? As of this morning, if you were to search "5BR in Bernardsville" or "Best 5BR house for sale in Bernardsville" You would find the Squidoo lens - www.squidoo.com/15Charles - come up as #1 on Google. And if you go real generic "Bernardsville house for
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06/25/2008
Hi friends, it's been weeks since my last post. Mea Culpa. I have to confess (sticking with a theme here) that while I don't understand the technology, and barely grasp the scope and potential of social media I do wonder if we shouldn't be pushing out the boundaries some and having a go to
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06/23/2008
Thank you so much to our moderators - Kim Wester and Yvonne Root for all of their work here on Stage It Forward. Great work, we are all so glad it's you guys, and thank you for your warmth, wisdom and empathetic compassionate. Thank you Kate Hart, our wise and esteemed Stager of The Year who ke
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06/11/2008
If there is an upside to the way certain stagers consistently stir up things on Active Rain it is that it polarizes an issue to the point where, eventually, you can see where the underlying misunderstanding originates. From this weekend's version of "Why can't you all play nicely together in the
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06/10/2008
We did it! Do please check it out. Linda shared her experience in a wonderful generous way and Karen had lots of good stuff to share. We, well, I, had a severe technical difficulties at the start, but if you hang in there, you'll here some really good dialogue. Please take a listen... and then
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06/04/2008
I was just reading some wisdom by "mogul maker" Kevin Nations, whose position is that if you just increase each of your 5 sales areas by as little 15%, you would double your income. With tonight's call coming up on "Statistics, what you track, why, how and what is the numbers tell you," I though
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06/04/2008
Hi Folks, In the true spirit of Craig's Stage It Forward group, Linda and Gary Barnett have taken pity on my cluelessness about statistics and have agreed to be interviewed on the topic! In case you're wondering, Linda Barnett has staged over 70 homes already this year!!!!!! Joining us to keep m
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06/03/2008
I know, you'd think that Jersey would be the LAST possible placed you'd find anything hip - other than a new fuel, highway improvement, or port processing tool. However, we are in close proximity to a large economic center and periodically become exposed to state of the art trends.... So, here's
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06/02/2008
We've heard of niche marketing, target markeing event marketing, live marketing, blog marketing, cause related marketing...what about sense marketing? Here's what I'm thinking:-- Home staging works. We know this. Why does it work? Lots of reasons - it illustrates lifestyle, demonstrates spac
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05/24/2008
