Real Estate Virtual Marketing Blog

Real estate professionals are pressured to make themselves available to clients virtually around the clock. Business hours can include nights, weekends and holidays. Days off are few and far between! But overworking yourself causes a number of consequences, according to studies reported by Scient...

The Pumpkin Spice Latte is the #1 selling drink at Starbucks, steaming up $80 million dollars a year in sales. Since its introduction in 2003, about 200 million pumpkin spice lattes have been served. The popularity helped fuel the pumpkin spice craze that has become a $500 million dollar industry...

Real estate is a people business - which means it's an emotional business! This is no surprise to real estate agents who have been both coaches of encouragement and shoulders to cry on for their clients. While some clients apply a good deal of logic and pragmatism to their real estate decisions, ...

Imagine that the ideal listing just became available for your Millennial-generation homebuyer clients. You make a quick phone call to them, hoping to speak directly so you can share all the exciting details. The phone rings several times, then your call is dumped to voice mail.Sound familiar? Whi...

If you use scripts in your real estate business, you may already be familiar with assumptive language. In a nutshell, using assumptive langauge means giving your prospective seller easy ways to say "yes" to you! For example, when you call your prospective seller, he or she may already be a bit on...

If you're not already using YouTube as part of your real estate marketing, you're missing out on a vast audience! According to 2017 social media statistics by Fortunelords, the total number of people using YouTube averages 1,300,000,000. Nearly 5 billion videos are watched every day! Breaking it ...

Move over, Millennials – Baby Boomers still have the spending power in the United States. According to a Nielsen study, Boomers control about 70% of consumer disposable income. And when it comes to home ownership, Boomers hold significant equity, with about 60% of them living mortgage-free. Yet a...

The peak season for the real estate market is here! Pressure builds as the phone calls, emails, client appointments, home showings and closings keep you in a whirlwind of activity. Even the most upbeat agent can feel overwhelmed by multiple demands. If you skip meals and shorten your sleep to kee...

If you haven’t used Facebook ads in your real estate marketing lately, consider these facts. Facebook has nearly 2 billion global members who use it monthly, and 1.2 billion global members who use it every day. By itself, Facebook accounts for about 43% of all digital advertising growth. Accordin...

You’re familiar with these expressions – what goes up, must come down. Trees don’t grow to the sky forever. Yet residential real estate investment is red hot, with no signs of slowing down. Investors who grabbed single-family homes at bargain prices during the Great Recession are raking in handso...