Consistent Clients-Real Estate Marketing

    I encourage my coaching clients to use Wordpress blogs as a “home base” for your online marketing, and so I’m often asked by agents which Wordpress plugins I recommend. I have put together a list of the ones I think are most helpful for real estate agents marketing online. But I do want to r...

This post comes from another interesting post here on Active Rain - The Top 10 Technology Questions to Ask When Hiring a Realtor®. While the post is geared towards helping consumers choose a tech-savvy Realtor®, it got me thinking about whether we sell our online marketing as well as we sell trad...

This week, March 9th-March 13th, is Make A Referral Week.  The idea was created by John Jantsch over at Duct Tape Marketing. All this week at his Duct Tape Marketing blog, he’s hosting guest posts and radio shows by all sorts of people, including Andy Sernovitz, Guy Kawasaki, Pam Slim, Rich Sloan...

Looking for a fun reason to get in touch with your client database? Every year around St. Patricks Day, I coach my agents to try this fun little gift for their clients. Grab a bunch of scratch-off lottery tickets, and send one out with a little note. Go all out and make it really cheesy - green p...

If seeing is believing, are you “showing off” your satisfied clients? Testimonials are a great tool in generating new business and developing trust. You should be collecting them in some form as regularly as you can. But as we all know, sometimes seeing something makes a much bigger impact than j...