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RECENT BLOG POSTS
Dave Smith over at Real Estate Blog Lab always has great Search Engine Optimization tips (i.e. – how to get found in Google!) that he shares, but I really liked this one:  How to Beat a Local Event in Google His tip here is one that’s really simple – many popular local events are NOT well optimiz...
10/31/2009
This week’s Web 2.0 Wrap-up comes off the Oodle blog. You’re probably familiar with CraigsList, an online classified service where you can post your listings. Oodle is very similar. But they’ve added a very cool feature, that allows you to share your new listings (whether they’re homes, or just h...
10/29/2009
This blog post is in response to Bob's challenge (great topic choice, Bob!) to find out what people are doing with their blog content to leverage it and enhance existing client and prospect relationships.   I've been blogging for nearly two years now, and have built up a pretty decent size librar...
10/23/2009
A couple weeks ago I told you about a new Wordpress plugin, Local Market Explorer, provided by Zillow. Well, as usual, the Geek Estate Blog has more great info on the plugin. They’ve added functionality from TeachStreet, which allows you to show information on local classes on your sidebar. Here ...
10/22/2009
Since you did your quarterly, Back to School review last month, now is a great time to look for missed opportunities and areas that are ripe with business building potential. I came across a post at the Sales Lead Association blog that had some statistics that might be really eye-opening for some...
10/18/2009
Since you did your quarterly, Back to School review last week, now is a great time to look for missed opportunities and areas that are ripe with business building potential. I came across a post at the Sales Lead Association blog that had some statistics that might be really eye-opening for some ...
10/18/2009
Holidays are a great time to reconnect with your client base, especially on ones that aren’t traditionally known for gifts. Halloween offers lots of great ways to get your name out, connect with your list and sneak some marketing in. Here are just a few ideas: Offer free Halloween bags to neighbo...
10/15/2009
  It’s Back-to-School time, and for some people that brings to mind annual physicals. It’s also a great time to step back and do a check-up on your marketing systems. Last month we talked about creating a Marketing Calendar, and hopefully you started one. If you didn’t (and I’m hoping it was bec...
10/09/2009
vFlyer was already a really cool service for creating single property listings and property flyers, and getting them distributed out on the web quickly and easily. I know I recommend them to the agents I coach, and have mentioned them several times on this blog as well. But they’ve come out with ...
09/25/2009
Today’s Web 2.0 Wrap-Up comes from the Future of Real Estate Marketing blog on a great new Wordpress plugin, created by Zillow. I absolutely love Wordpress as a platform for quickly getting either a blog or an entire site up and running fast. It’s designed to share content, which is a must if you...
09/23/2009
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Rich Rogala

Real Estate Marketing Coach
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