Consulting for Luxury Teams and Brokerages

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Education & Training - Berman & Pollinger, LLC.
Leadership, Strategic and Business Coaching for Real Estate's Elite.
RECENT BLOG POSTS
It's over!  Regardless of where you land on the political line, the uncertainty is gone and we can start to focus on getting back to business.  A good friend sent me this video today and with no political or religious bias, it reminds us why we are where we are and what we need to do to be prepar...
11/05/2008
Building a PIPELINE of potential clients these days requires more than just post card that says "I'm Number One!" - you need to establish a personal brand to set yourself apart from the crowded marketplace of other REALTORS® who have the same or similar qualifications. What is personal branding? ...
11/05/2008
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I read in Wired magazine the other day that Blogging is now old school.  It seems that some of the largest and most respected blogs in the tech sphere are shutting themselves down to explore themselves in Twitter-land.  What are your thoughts on this trend?  Do you use Twitter?  How do you see it...
11/04/2008
People often ask me "what are the secrets to success in the real estate game?"  While the answer can be very long if we get into the details, there is a simple and short answer that applies to the cross section of the American entrepreneurial business landscape.  All of the secrets that we can co...
11/04/2008
How do you talk to yourself?  No really, when no one else is around how do you find yourself communicating with the person in the mirror?  Do you wake up and great yourself with a celebratory round of applause or do you stumble into the bathroom rub your eyes and bemoan how the scale is not coope...
11/03/2008
"The skill sets for individuals to achieve excellence may differ, but the mindset is the same." We help agents, brokers and companies develop value based businesses.  We firmly believe that to achieve long term success and venture into the elusive significant, you need to create a business that s...
10/30/2008
Tool of the Week - 10 Goals to Reach in the Next 90 Days What are the goals you most want to set for yourself for the next 90 days? Please select only those goals that you really want, not the ones you should, could, oughta, or might want. You will want to look deep inside, write down your 10 per...
10/29/2008
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I have a treasured gift in my office.  It is a little book entitled "Real Estate Salesman's Handbook" and it was Published in 1942 by the National Association of Real Estate Brokers.  As you thumb through the pages you immediately notice how much has changed in our field in the last 65 years.  Th...
10/29/2008
  Consistency is absolutely key.  Consistency will trump all other factors.  Rule of thumb is 1 x week for the first 10 weeks then every 10 days until you have 35% market share or more.  Only then can you go to 2 x a month.  With that said, I will tell you that in our media planning with clients ...
10/27/2008
I read a couple of books a week.  I am a life-long learner and hold to the philosophy that I can learn something from everyone.  With that said, some books are better than others and every once in a while I come across a really great one.  It's Not About the Coffee: Leadership Principles from a L...
10/24/2008
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Chris Pollinger

Consulting for Luxury Teams and Brokerages
local_phone(949) 448-5624
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Leadership, Strategic and Business Coaching for Real Estate's Elite.