This is a great post from Brad Andersohn on using video to help improve your SEO. I really need to get with the times and set up a YouTube account. That's on my "to do" list for the weekend.How To Improve your Video and Images for Higher Ranking in the Search Engines. Acquiring SEO and traffic
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07/31/2010
One of the most common questions I get is whether bamboo flooring is hard or soft. Of course, this is not a simple answer. While bamboo is technically a grass, It's usually classified as a hardwood. If you search on the web for the Janka hardness (a rating meant to standardize the hardness of w
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07/26/2010
First, let me state for the record I prefer hardwood. Second, let me clarify definitions. Often my customers get laminate, engineered hardwood and vinyl confused. It's not their job to know which is which...this is my job. • Laminate - This is fake. It usually looks like hardwood (but some a
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07/24/2010
I'm so excited about the recent enhancements to our flooring website. We've partnered with Shaw, and now you have the ability to choose from over 2,000 flooring selections on our website - carpet, hardwood, tile, laminate and even area rugs. Floor Coverings International has over 90 locations ac
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07/22/2010
Congrats to Katerina for being recognized as Favorite Place at Google. We were recently blessed with the same award. Yes, Floor Coverings International in Westchester, NY is also a Favorite place on Google. Katerina goes on to describe several ways that she will leverage this arward. She got m
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07/19/2010
On Monday, I had a customer who had a major flood in her town house over July 4th weekend while she was away. Three floors need to be replaced, several ceilings and several walls need to be replaced, as well as have the whole place repainted. Because everything is essentially affected, she basi
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07/18/2010
Vinyl has really come a long way. It's not just the sheet vinyl or those peel & stick tiles. The fastest growing segment is luxury vinyl which I know sounds like an oxymoron or a contradiction. Luxury vinyl comes in individual planks that look like hardwood, or in tiles and grout strips for til
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07/17/2010
I hope I did this correctly. I really enjoyed this post on Cork Flooring from Mark Woodward. He does a great job of explaining what it is and its benefits. I tried to push the "reblog" button, but none appears there (I think that may be because he isn't yet an official member. I think there is
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07/15/2010
For those of you who don't know me, I'm not a realtor...but I play one on TV. No, that's not true...But, I do work with a lot of realtors, so learning a bit through osmosis. I own my own flooring store. (hardwood, carpet, tile, sand & refinish, bamboo, and just about any other surface you can na
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07/10/2010
I really liked this post from Philip. It really applies to all industries. While he makes mention of some of the things we all hate from the larger companies, it's easy to sit back and say, "we don't do that." But, even so, I'm sure there are many smaller things we do (or don't do) that we c
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07/10/2010
