Denise Says - Coaching & Advice for Real Estate Agents

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Education & Training - The Lones Group, Inc.
Join Denise Lones each week as she looks at the world of real estate and the world at large from customer service to the importance of listing presentations in a one-on-one style. Denise has more than 20 years of experience as a successful agent, broker, trainer and coach. Denise is someone in the know when it comes to real estate.
RECENT BLOG POSTS
Stop Sugar-Coating It! There is nothing as refreshing and at times terrifying as the truth. However, the truth is what your buyers and sellers need to make the decisions they need to make. At times those decisions are easy, other times they are very difficult. Different personality types need di...
09/13/2019
The Foundation of All Success: ACTION, ACTION, ACTION! I have coached many agents over the years and most of them want to know what the "secret sauce" is for success in real estate. Without any hesitate I quickly reply, "ACTION, ACTION, ACTION!!!" You can have the best vision for your business a...
09/06/2019
Sudden or Gradual Decline in Your Business? Look for the Clues! I have never met a successful real estate agent that didn't have specific actions that led them to that success. They may not always be able to pinpoint the exact drivers of success, but success leaves clues, and it then becomes eas...
08/30/2019
Re-Tooling Your Listing Presentation There isn't a day that goes by that I don't read about a new real estate company jumping into the industry with a fancy new idea created to entice sellers into working with their company. Promises of quick sales and high prices with creative marketing program...
08/29/2019
Amplify Your Buyer Toolbox Buyers are a critical part of every real estate agent's business and agents need to amplify up their buyer toolbox and provide buyers with tools to make good decisions. Here are a few of my favorite buyer tools: The Tour Kit No buyers tour kit is complete without a col...
08/16/2019
Edit, Edit, Edit: The Key to a More-Productive Business and Enjoyable Life There are only so many hours in a day, days in a week, and weeks in a month. Time is the one thing that we can't buy more of. We are the only ones who are in complete control of our time. It can't be stored up for a rainy...
08/09/2019
Worst-Case Scenario: Your Vendor Referral Botched the Job! It's a beautiful day in your real estate world when you receive a call from your Seller who is absolutely freaking out about an incident that happened at their home. You can tell the Seller is very upset, so you listen intently as the Se...
08/02/2019
Personalities and Pending to Close: Your Golden Opportunity! A highly-overlooked referral opportunity in an agent's business is the "pending to closing" process. And the more you can tune into a client's personality during this time, the more effective you can be with that client. In fact, when ...
07/22/2019
Systems Can Make You BIG MONEY in Real Estate I have always been a "systems" girl. I need things in their right place. I don't like things out of order and I like to be able to control my environment. I am not a neat freak, but I am an organizational one. I like things to have a "home" and I lik...
07/15/2019
Branding Procrastination = Costly Missed Opportunities When I first started working with new home builders who were developing large residential communities, I was in awe of the amount of effort that went into the branding and naming of the community. I remember sitting in meetings and focus gro...
07/08/2019
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Denise Lones

CSP, MIRM, CDEI - Real Estate Coaching & Branding
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