Dirk Johnson's (domaindrivers) Blog

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Services for Real Estate Pros - DomainDrivers.com
RECENT BLOG POSTS
A "landing page" is a Web page that is built to attract specific search traffic, usually for a specific search term (or terms). Having well-formatted, keyword-rich "landing pages" is vital to good, consistent SEO results. You have to "tell" a search engine exactly what you are about, using specif...
06/11/2008
One of my pet peeves with some SEO theorists is that there is never a return-on-investment aspect to it. They operate as if SEO is blissfully independent of a metric that applies to every other business service. That is bunk!SEO work takes time and/or money. There are several ways to get to the t...
06/04/2008
In my ten years in the Web marketing business, in a wide variety of roles (we now focus on link building), I have come to view certain corners of the SEO world with a great deal of well-justified skepticism.Here's why....We regularly see "theories' floated by the most vocal of the SEO gurus. They...
06/03/2008
I am hearing a lot of chatter that agents are frustrated that the national aggregator/lead generation sites, like homes.com, realtor.com, realestate.yahoo.com, citysearch, trulia, etc., are dominating the first page of search results (SERPs). Often, this is accompanied by "conspiracy theory" talk...
06/02/2008
Is your mentor in this business serving you well, with respect to marketing advice in the current market?Many mentors are well versed in the various business aspects of real estate, with one glaring exception. Many just wish that the WWW would just go away.  Here are some questions to ask about y...
05/30/2008
To all the SEO adivsors on AR - Let's use this thread as an AR directory of professional advisors... If you provide SEO services, please post your name address, website, years in the business, and  short summary of your services in this thread... PLEASE NOTE: This is a one purpose thread...a dire...
05/22/2008
To all Agents/brokers/web marketing pros, I've been a long time RealTalker, but just now getting back into Active Rain. Building good, optimized landing pages for a site is not easy, especialy for non-writes who don't fully grasp the SEO implications.  We've actally developed a free online tool t...
05/22/2008
Hi To All,I just thought I'd provide a bit of insight for ActiveRain readers into the general, free web directory link market, since we have been working in it for almost a year now. Full disclosure: We do offer unique services that are directly related to all of this. But what we have found is a...
05/22/2008
For those of you who are actively reciprocating to earn links, congratulations! It works, if you do it the right way. Here are some tips for success, from someone who has done this for several years, for hundreds of sites.(I will add more as this thread continues)1) Graciousness wins, over time. ...
03/07/2007
Rainer
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Dirk Johnson

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