Doug Jones's (dougj) Blog

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Mortgage and Lending - Mortgage Magic

ARCHIVED BLOG POSTS

2012 

Last night - March 30, 2011 - I did a magic show for the Boy Scouts and their parents and friends. I had been told that I would only do the show for the Boy Scout troop of about 25 Scouts so I prepared a lot of rope tricks. When I arrived a large banquet hall was set up for more than 200 people a...
03/31/2012
Happy Birthday Mortgage Magic. Mortgage Magic turns 22 on Sunday, April 1st. Twenty Two years ago it was just me and Gloria. Wendy and Joe joined just a few months later and then the company started to grow.   I am proud of Mortgage Magic because we made it thru the worst financial years since th...
03/30/2012
HARP 2.0 - here we go again? I hope not.   For our office this week was a state of confusion in regard to the new HARP 2.0 loans. The feed back so far is that Fannie Mae is for real but Freddie Mac is difficult if not impossible. We have had approvals this week but we have also been disappointed ...
03/30/2012
The HARP 2.0 program is now in effect and I am realizing that there is a group of banks who simply don't want the HARP 2.0 loan and, that is good for me.   Yesterday our office took two loan applications where the customer had been turned down by a national lender. They both called their existing...
03/29/2012
Ever say, "I wish I had thought of that" ? Probably. Here is a blog site that explains the new HARP 2.0 loan. What I like about the site is that it is straight forward and easy to read and understand. But what I like best is the jingle....'Harp2the rescue'....it rhymes and is easy to remember.   ...
03/28/2012
Do you sometimes lose customers and don't know why? I know I do and I think I know why. I have forgotten day one, rule one, lesson one of all sales; "Woo,Woo,Woo. While you sell satisfaction".   I was reminded of this last night while re-reading Chester Karrass's book In Business As In  Life-You ...
03/28/2012
Perhaps the best marketing advice is this: Market as if you are running for Mayor.   Who you know is important but who knows you is more important. I need to say that again. Who knows you is more important.   If you were running for Mayor of a town you would want (1) Everybody to know your name a...
03/24/2012
Showmanship is not used as much as it should be or could be for presentations. Good showmanship can lead to a successful presentation which can lead to more commissions. This is from my www.drmoneymagic.com blog and it certainly fits with any study of good sales. I have always said that the most...
03/24/2012
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I talk to sales people every day who could be so much more successful but the first problem that they have is they don't admit their own lack of success. The "pretend" they are doing well and they get by. Life could be so much more. Please Get out of neutral.     Read the paragraph below and you ...
03/22/2012
My eyes blinked twice when I saw the ad, "No Hidden Fees." I thought "Wow". This was a bank ad for mortgage loans. I wondered if they had hidden fees if the bank would have advertised "Our Hidden Fee Loan" ?   Then scrolling down the page there was another bank advertisement. This time it said, "...
03/17/2012
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Doug Jones

Mortgage Broker - NMLS 286668
local_phone(408) 975-2400
smartphone(408) 209-6773
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