Earl Netwal's (enetwal) Blog

For some time now, I have been imploring home stagers and other small business people to make changes to the meta tags on their web pages. Many have and have had good results. Other less so. And I have been troubled as to why. There are two major categories of things you can do to improve you sea...

Many small businesses and even beginning internet marketers rely on someone else to handle all aspects of their web pages. While it's good to delegate, it is also good to understand how the basics of your web site work. Then you can make quick changes when necessary and have a better understandin...

In my last post of Active Rain and in several other posts, I have advocated that Home Stagers expand their use of article marketing. In the process I have twice suggested that you consider buying an eBook from a mentor of mine, Doug Champigny. Doug is an accomplished internet marketer, author an...

Home stagers interested in attracting more clients and building their web presence are wise to post on Active Rain. They get a couple of benefits. First Active Rain is a relatively high ranking site in terms of Google Page Rank and backlinks from Active Rain to your website carry greater weight. ...

Writing a good article is an excellent way to demonstrate your expertise and showcase your business in a local newspaper or online. An article in a local paper of course will bring you some immediate attention in your home market and that is a powerful way to build your business.   The benefits o...

The Market Maker program is now live and available for Home Stagers interested in getting more business from their existing web pages. I did a survey of home stagers last year. One of the things many expressed disappointment in was how little new business they got from their web pages. Since then...

Market Maker is alive an open for the first 30 Home Stagers that want to transform their web sites into marketing machines. Market Maker will set you up with a proper set of Meta Tags, including Page Title Tags, and effective Site Description and geographically based long tailed keywords. These t...

Winning Over the Null Set If you remember the null set from your school days, or as likely from your kid's math homework, you might recall it being used to describe those who did neither A or B but nothing at all. You put a lot of effort into marketing your home staging services and sometimes get...

Dangle Something Pretty Before Their Eyes We all like things that are free and pretty and/or delicious. And if it's something that is also related to what our web visitors are looking for and the product or service we wish to offer, it's very much all the better. In recent articles we've been loo...

Sailing beyond Active Rain, don’t miss the boat. Posting on Active Rain has many benefits but if that’s all you are doing, you are missing the boat. Active rain is a good place to share with other homestagers, to learn from them and to get exposure of your business with other active rain members....