Ellen Toay's (eptoay) Blog

If you are not already on LinkedIn, I would strongly recommend that, if you are interested in using social media to expand your reach, you should really reconsider becoming part of this site.  The purpose of this blog is to give you an idea of why joining LinkedIn could be valuable to you. First ...

A look into the past of real estate sales.  This blog is not about social media, but I thought many of you might get a kick out of learning how much things have changed since I first started as a sales rep in the real estate industry. When I first came into the business in late 1979, things were ...

Five things that should be addressed on your blog or website.  When people look at your blog or website they are looking for you to answer five questions concerning your products and services.  They are as follows: •1.       What are you offering? •2.       What makes you different? •3.       Wha...

Why get involved in social media?  There are many people that are not, as yet, involved in social media.  Many don't understand it and others see it as a total waste of time.  So I decided that I would devote this blog to why someone might want to consider using social media as a marketing tool. ...

Putting personal information on Facebook. It is always a big question about how much personal information you should add in the main part of your Facebook page.  This blog is to give you an overview of what you might want to include in those different sections. •1.       The first section is your...

Initial Tips on managing your Facebook profile.  If you are going to use Facebook as part of your business strategy, there are some things you might want to consider adding to your profile.   The following are some tips that I have found useful. •1.       Let's start with your picture.   How do y...

Eight Reasons to be on Twitter •1.       Twitter can be used as the search engine to build your growth in all of your social media platforms.  •2.       Twitter is a good place to start out in social media.  The conversations on it are short.  If you do something wrong or make a mistake such as a...

Some helpful hints about using Twitter.  As I said in my last blog, now that I am using Twitter on a regular basis, I am delighted with it.  However, one of the things I am seeing is that there are a lot of people who are not using it to their advantage.  Twitter is about building relationships a...

Using Twitter can help your business.  When I first learned about Twitter it didn't make a lot of sense to me.  Why would I want to go into a site where I could only write 140 characters?  What would I say and what good would it for me?   How could I possibly market my business through that site?...

Creating the Right Identity.  It is extremely important that you create your identity in a positive way as this is going to help you attract the business you get in the future.  Remember, when people are looking for you, they are often looking for a place to buy products and services also. As I m...