Chicago Area Real Estate Market And Industry

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Real Estate Broker/Owner - Lucid Realty, Inc. - 471.004524
While most real estate blogs toe the party line in order to promote the interests of the real estate industry, this blog focuses on providing an insider's insights on the Chicago area market and industry developments. Topics include new business models, developing problems, consumer behavior, industry issues, opportunities, and market conditions - just to name a few.

ARCHIVED BLOG POSTS

2019 

7 Comments
If you go back a little more than a year ago Facebook offered advertisers a wealth of targeting options, unmatched on any other platform. Using data acquired through third parties and merged with Facebook's user data, advertisers were able to target users based upon a plethora of demographic data...
03/28/2019

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When buying or selling a home, it is crucial to find a good realtor. Unfortunately there are so many terrible agents in the business. As the Chairman of Berkshire Hathaway Northwest Real Estate (based in Portland, Oregon), Bert Waugh Jr., once said, surveys of the general public show that most pe...
03/08/2019
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Gary Lucido

Chicago's Full Service Discount Real Estate Broker
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Service Areas

  • Chicago, IL
  • Dupage County, IL
  • Lake County, IL
  • Cook County, IL

Additional Information

Lucid Realty is an innovative and highly rated real estate brokerage in the Chicago area offering discounted commissions to home sellers and commission rebates to home buyers while still providing full service. Founded by two industry outsiders who were frustrated with the industry status quo, the company brings a fresh perspective to industry issues.