Jeff's Atlanta Real Estate Blog

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Real Estate Broker/Owner - Wynd Realty
Managing Atlanta's changing realty landscape. Broker / Agent business models, Micro Broker concepts, agent centric focus, lowering cost and raising effectivness.
RECENT BLOG POSTS
Our MLS, in Atlanta GA, does not require brokerage members to be members of NAR or any other Associations.  Brokers, and their affiliated agents, have complete access to the MLS system without the need of joining NAR or any local Board.  This allows the brokerages to charge its agents considerabl...
10/06/2015
In real estate, nothing stirs the passion of agents more than a discussion of using part-time versus full-time sales agents.     Unfortunately, 99% of this, eh, passion, comes from only one side of the argument.  It’s a pretty safe bet in any online search of this discussion you won’t find many v...
10/05/2015
 The Atlanta Georgia real estate market is extremely unique.   So unique, in fact, most agents working here aren’t aware of their universally envied position.   Sales agents across the nation have long drooled for what Atlanta agents have always known.  And, the sole reason we, meaning the Atlant...
10/02/2015
In 1978 the average age of a real estate sales agent was 42.  This makes perfect sense as the boom in franchising was driven by people who were in the prime of their professional careers.   (By 1977 the U.S. had over 5,000 independent franchises)  Interesting to note, agents during this time were...
10/01/2015
We always understood selling a new concept to the veteran Realtor with their recipe cards was a lost cause. Selling to the disenfranchised, part-time agent, on the other hand, was rather simple. Within weeks, we had a new tagline: “Atlanta’s largest part-time agent advocate.”Sounds impressive, bu...
09/29/2015
The door for Wynd Realty was opened by the National Association of Realtors’ inability to articulate its value-added message. It was — and continues to be today — easy to craft an agnostic board pitch; it writes itself.Even in 2008, there were plenty of websites pointing to anti-NAR information. ...
09/24/2015
You don’t have to talk to many agents before you hear the familiar refrain: “I can’t do this full time.” Sure enough, the industry itself confirms that a significant portion of today’s licensees are part-time agents.In 2008, the least expensive monthly fee for a sales agent in Atlanta to have bro...
09/18/2015
In Atlanta, Georgia, real estate brokerages are not required to be affiliated with any realty board or association. In becoming an unaffiliated brokerage, Wynd Realty could save each of its agents nearly $500 a year in what was universally viewed as unnecessary fees.In doing so, each agent under ...
09/17/2015
We are called a discount broker. Although technically not correct, it certainly beats most things we have been called. Discount brokers get that tagline from their public persona of being a more cost-effective solution.That means from the start, the mission was to undercut the competition on pric...
09/16/2015
Wynd Realty is proud to announce three new DBA companies.  The companies and owners are: Castlegate Realty Group, Tammy Elliott (www.castlegaterealtygroup.com), Hamstead Realty, Brenda Hamstead, (www.hamsteadrealty.com) and MAK Realty, Maisha Khabir. DBA’s traditionally have been used by larger f...
09/14/2015
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Jeff Bergstrom

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