J. Philip's Westchester Real Estate Blog (914) 723-8900

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Real Estate Broker/Owner - J. Philip Faranda (J. Philip R.E. LLC) Westchester County NY - License # 49FA1074963
J. Philip Faranda is based in Briarcliff Manor, NY. His market covers Westchester, Rockland, Putnam, & Dutchess counties. Almost 500 clients and customers have closed transactions with him since 2005 for over a quarter billion dollars worth of property sold. Ever the high-producing listing agent, he counts among his specialties hard to sell properties & short sales.
What is market share in real estate?  Market share could mean percentage of closed transactions in a given area. Market share could mean the percent of closed dollar volume in a given area.Market share could be the amount of inventory for sale in a given area.  At around 11am today, market share ...
I remember the conversation like it was yesterday, even though it was 1997 or 1998. The typically sweet, warm and cordial client and I were discussing our next move on a purchase offer, and I was advising them against what struck me as making a rash response. "Well if you don't agree, Phil," she ...
I have a conference all day in Manhattan tomorrow, so my Sunday was even busier than usual. At 9am I was at a kitchen table, discussing the next move for a new client. I seldom need "extra" motivation to get the job done for folks- I have 4 kids and a company to run. But sometimes, inspiration do...
I'll be the first person to admit that I do a crummy job of leveraging my database of past clients. We don't have any regular communications like newsletters or emails, and that is a lost opportunity. The company will be 7 years old this June, and by that time I will have a good system in place t...
I am a huge fan of the Lake Superior State University Banished Words list. It is an annual survey of overused words and perusing past lists gives some insight into the pop culture of the time. Things like this really scratch that BA in English itch I get sometimes!  On New Years Day ever since 19...
What can you buy in Yonkers for $350,000? So glad you asked. I happen to have a fresh example of just such a home that closed earlier today for $350,000 right in Yonkers a stone's throw from Bronxville. The property is a charming Tudor with loads of awesome, pre-war appointments like leaded glass...
My pals at the Lucky Strikers Social Media Club will be putting on the 2012 edition of Real Estate BarCamp this Monday, January 9th from 9am to 5 (ish) at Simple Studios at 134 w 29th St in Manhattan. If you are a licensee and have never been to a BarCamp, you should check it out. If you've been ...
This past Memorial Day I wrote a post entitled Memorial Day 2011: Giving Back To a Veteran in Need. In it, I announced that my company would sell a home for a US service veteran facing hardship for zero commission. My father was a veteran of World War II and Korea, and I asked for the community t...
Another year has come and gone, and the real estate industry continues to plug along under the malaise of the housing downturn that has yet to hear the word "recovery" since the 2007 Sub Prime domino was the first to fall. Our firm was only 2 at that time, and we are still standing. Actually, we'...

J. PhilipFaranda

local_phone(914) 762-2500
smartphone(914) 450-8883
Contact The Author
Phil Faranda is broker and owner of J. Philip Real Estate LLC in Briarcliff Manor, NY. Since founding the firm as a sole practitioner in late 2005, the team has grown to over 80 agents & closed 1000+ transactions valued at over $500 million. He was 2014 President of the HGMLS and a 2017 Inman Influencer. This blog commentary is geared toward consumers and industry colleagues alike. You can reach him at (914) 723-8900.
Warning: *Sarcasm and irony advisory at all times.*


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' There is no doubt in my mind that the house would still be on the market if it wasn't for Phil's proactive efforts. '
by drmoi
' Phil was very responsive to our requests; he was very professional and respectful; he always gave us his honest opinion on the questions we asked. ... more '
by junglegirlnyc
' Phil is a very honorable and respectful realtor. He has gone way above and beyond the call of duty for me not only once, but twice. He helped sell ... more '
by MommyJ9

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