The Language of Luxury

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Services for Real Estate Pros - Napa Consultants - DRE00893924
GET FLUENT. GET AFFLUENT! (TM) Luxury real estate marketing is a high stakes game. We invite you to join our forum where we will discuss leading-edge luxury real estate marketing strategies that can give you a competitive edge and help you gain access to the wealth of the world.

ARCHIVED BLOG POSTS

2010 

  If you are like most luxury real estate marketing professionals you are probably tired of hearing the hype about online social and professional networking and are looking for the ROI, already. However, if you are not adept at the fundamentals of networking in the first place, all of the new to...
03/31/2010
LOL Special Video Edition - No.3 Video & LOL Radio Interview: Gail Green, NY Interior Designer Luxury Website Design (Video): "Buzz-Worthy" Luxury Website Design Luxetera, Etc. :  India's Exquisite Maharaja's Express Train Service China To Become Top Luxury Market in 5-7 Years Steve McQueen's 'Li...
03/30/2010
  Our favorite pizza, spinach and goat cheese with homemade pizza dough (made with wine)! The 2009 NAR Report has the following points/highlights on the subject of Realtors and Technology.  We found it revealing of what is happening today. 1.  60% of Realtors have a website that averages 5 years....
03/26/2010
Blogger’s Misconception #3“If You Build It, They Will Come” (From the novel Shoeless Joe and the movie Field of Dreams, in reference to a baseball field that would automatically  attract fans, once built) You understand the concept of syndicating your listings.  On major brand touts that they sy...
03/25/2010
Passion Flower MISCONCEPTION #3: I CAN COMPETE WITH PASSIONLESS AND SELF PROMOTING POSTS As luxury real estate marketing professional who blogs, it is your passion about your subject that engages and uplifts your audience.   When you are truly passionate about your subject YOU are an original be...
03/24/2010
BLOGGERS MISCONCEPTION #1:CONTENT IS KING Recently, we have heard the term “white noise” used to describe the bombardment of information coming from countless advisors who tout the benefits of blogging. Someone we know used the expression, “blah, blah, blah, blah blog” to describe their overdose...
03/23/2010
Sunset on Carpinteria beach Luxury real estate marketing professionals can learn about differentiation by observing how cities bring attention to themselves. This supports local business and tourism and can benefit local charities.  It is also a potential opportunity to make your brand known by ...
03/22/2010
Art: You may not always like it but it gives you a new perspective. It takes your mind to new places where it has not explored. As a luxury real estate marketing professional, we recommend frequent trips to art galleries and art museums. It opens you up to new experiences, new idea and increases...
03/22/2010
The current housing market represents an unprecedented opportunity for luxury real estate marketing professionals who are interested in catching their competition off-guard and capturing market share. But, the key is to out-think your competition not to out-spend it. By out-think we mean you mus...
03/19/2010
  How can you expect to capture the website leads of high net worth clients without first capturing their attention? High net worth clients expect remarkable, distinctive packaging when purchasing luxury products and services.  You can instantly differentiate yourself from your competition with a...
03/18/2010
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Ron and Alexandra Seigel

Luxury Real Estate Branding, Marketing & Strategy
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GET FLUENT. GET AFFLUENT! (TM) Luxury real estate marketing is a high stakes game. We invite you to join our forum where we will discuss leading-edge luxury real estate marketing strategies that can give you a competitive edge and help you gain access to the wealth of the world.