The Language of Luxury

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Services for Real Estate Pros - Napa Consultants - DRE00893924
GET FLUENT. GET AFFLUENT! (TM) Luxury real estate marketing is a high stakes game. We invite you to join our forum where we will discuss leading-edge luxury real estate marketing strategies that can give you a competitive edge and help you gain access to the wealth of the world.

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2019 

Pictured above is a wonderful window we saw in Rome three years ago today.  At the time, very few stores were decorated in a Halloween theme.  We saw staff members in restaurants in costumes, and a few customers also. While shopping at Pet Smart this morning, Ron took a picture of this adorable p...
10/31/2019
Luxury companies this year had a major wake up call, when the majority of complaints from their customers was their CX or what is known in our business as Customer Experience.  The #1 rated company for customer service by Forrester (an independent rating company) was not the usual suspects of App...
10/31/2019
Career in the pure sense of the word has not been the ultimate goal in our journey through our lives.  Our goal was to be happy when working, or to find the positive aspect that would make us happy.  And teamwork brought the best out of both of us.   Before we were married, as Ron and I were fini...
10/30/2019
Pictured above is one of our favorite succulent plants.  It is called Copper Spoons because of the shape and color of its leaves.  It is native to Madagascar, it can withstand cold weather up to 25 F degrees. It can grows as high as 6 feet, and as wide as 6 feet. It likes full sun.  When it bloom...
10/30/2019
In crafting a brand, we are adamant about creating a great impression to the right audience. A first impression is what captures someones attention when looking to buy or list in real estate or in any other profession.  The message has to be clear, easy to understand, and in an nutshell, Telling ...
10/29/2019
Years ago, before we were married, we met an amazing woman.  What we really loved about Mary is that no matter what happened, she found the positive aspect in any situation, and rejoiced in every small thing around her. In the course of our friendship, she taught us about the capacity to receive ...
10/28/2019
Although I (Alexandra) rarely reblog a post, I think this is a post that all who participate on Active Rain should read.  Barbara hit a home run with this one, and I hope all the AR fairies feature this post, and Carol Williams here is a winner for you! The title of this post should be directed t...
10/27/2019
There is never a dull moment at the Santa Barbara Farmers Market.  Week after week something new appears to delight our senses, like these cinnamon cap mushrooms! Nature continues to wow us at every moment...(Scientific Name: Hypholoma sublatertium) Similar in appearance to a Nameko mushroom, the...
10/27/2019
It was a treat to see the Santa Cruz Island yesterday afternoon, when I arrived at the beach! You can also the oil platforms.  This island is a home to bald eagles and a small red fox specie unique to this island.  It is now part of the Channel Islands National Park.  There are camping facilities...
10/26/2019
Kabocha squash stole the show with its seasonal Halloween vivid orange color!We enjoy all the varieties of green beans that are plentiful in our market.Raw locally grown organic peanuts are a favorite of many in our Asian produce market.And last but not least is this beautiful cluster of pink oys...
10/26/2019
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Ron and Alexandra Seigel

Luxury Real Estate Branding, Marketing & Strategy
local_phone(805) 770-1129
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GET FLUENT. GET AFFLUENT! (TM) Luxury real estate marketing is a high stakes game. We invite you to join our forum where we will discuss leading-edge luxury real estate marketing strategies that can give you a competitive edge and help you gain access to the wealth of the world.