The Language of Luxury

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Services for Real Estate Pros - Napa Consultants - DRE00893924
GET FLUENT. GET AFFLUENT! (TM) Luxury real estate marketing is a high stakes game. We invite you to join our forum where we will discuss leading-edge luxury real estate marketing strategies that can give you a competitive edge and help you gain access to the wealth of the world.
RECENT BLOG POSTS
"Not Your Mother's Tiffany"The above slogan premiered this past December, and the new directors of Tiffany wanted to "class up" the brand in order to justify their $15.1 Billion dollar purchase.  Instead it created a backlash on social media...Here is one commenter's reaction. “I look up to my mo...
01/25/2022
Pictured above is a new small tree planted near a building we often park by.  We were fascinated the creamy yellowish flowers!   We really like the creativity of the landscaper choice!  We stopped to admire it and take a picture.  It reminded us of Alan Watts's wisdom. "When you look out of your ...
01/24/2022
Yesterday, as we were returning from a jaunt in the wine country, we stopped at one of markets in town to pick a few things we needed.  Pictured above is the flower of an ordinary succulent.  However, the flower was not ordinary and new to us.Here is the tree up close.  Ron thought it looked like...
01/23/2022
Ocean Mist Farms in Castroville, California (aka the artichoke capital) have been shipping their organic artichokes Frost Kissed beauties our way these past few weeks. ( picture above) They are quite large, and big enough for the two of us to share to share one.As the label explains, they are fro...
01/22/2022
As you can see from the photo above, this is not a fancy restaurant.  And the building is industrial looking.  The menu is written on butcher paper, and the specials are taped to the case. Ron standing in line in his sage top waiting to order.We feel ambiance is nice, however, food quality is mor...
01/21/2022
Pictured above is part of ranch property in Lompoc which is one of the small villages in Santa Barbara County.  It has many ranches.  Not far from there on the other side of the highway is a blueberry ranch where you can pick your own.  Right now it is closed for the season. Every so often we hea...
01/21/2022
Pictured above is the Neptune fountain in the Piazza della  Signoria in Florence.  Neptune is the god of the sea, also known as Poseidon in Greece. This fountain was commissioned by Cosimo I de Medici in 1559.  This was created as a wedding  gift.  It was created by Bartolomeo Ammannati, who was ...
01/20/2022
Pictured above is one of the the new water elements at the Paseo Nuevo, which has replaced the big fountain that was in middle of the main outdoor shopping area in Santa Barbara.  In this instance, the water recycles itself, and the rate of evaporation is minimal.Pictured above is the gif version...
01/20/2022
Pictured above is a photo of the progress of one of my Meyer lemon trees.  These beauties are not ready to be picked.   They are not the right color yet.One reason is that the fruit is still hard as are the green ones,.  The other is that the color of the yellow should be warmer leaning more to a...
01/19/2022
On Sunday the 9th of January, I wrote a post about an artist we saw on the beach.  He was painting the picture you see in the photo above.  Ron asked if he was doing it for fun, or for a living.  He told us it was for a living and for fun.  He was not quite done with the gloved hand, and we saw h...
01/19/2022
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Ron and Alexandra Seigel

Luxury Real Estate Branding, Marketing & Strategy
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GET FLUENT. GET AFFLUENT! (TM) Luxury real estate marketing is a high stakes game. We invite you to join our forum where we will discuss leading-edge luxury real estate marketing strategies that can give you a competitive edge and help you gain access to the wealth of the world.