The Language of Luxury

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Services for Real Estate Pros - Napa Consultants - DRE00893924
GET FLUENT. GET AFFLUENT! (TM) Luxury real estate marketing is a high stakes game. We invite you to join our forum where we will discuss leading-edge luxury real estate marketing strategies that can give you a competitive edge and help you gain access to the wealth of the world.
RECENT BLOG POSTS
The subject this week in our mastermind began with examining the concept of unconditional love.  It is one of those ideals that we often hear people talk about.   The fact remains that conditions happen in life that are beyond one's control, and they will continue to occur. That is life!  You can...
06/07/2021
This is one of our favorite specimen succulents known as Echeveria-Aetna.  Echeverias with ruffled leaves and bumps are also known as gibbiflora hybrid. A simpler and more common name is echeveria with bumps. From Mexico, this is a species that grows in rocky ground in the hills and mountain area...
06/06/2021
Pictured above is one our favorite smile landmarks.  Just walking by or preferably walking in for a meal makes us smile. Yesterday, we were "lucky" to have the sun show up while we were eating our lunch.  It lasted all the time we were there.  As we pulled out of our parking space and headed home...
06/05/2021
We recently noticed that our heliotrope (the green and purple flowered plant) was cozying up to one of our succulent specimens.  Together they created to our eyes a symphony of color combination. The heliotrope is planted in the dirt that borders our deck, and as you can see the succulent has its...
06/04/2021
Ron and I enjoy going out for breakfast.  Since our favorite breakfast place is going to be closed all week, Ron researched breakfast places in Santa Barbara to test out. The first place we tried today was the Goat Tree restaurant at the Hotel Californian.The Goat tree restaurant's menu at the ho...
06/04/2021
Pictured above is the wall of a reef usually under water.  On June 6, 2019, we have a low tide that exposed the reefs. The coral red is a huge sea star (formerly known as star fish).  The black shells are mussels and other sea shells.  The bright blue are anemones.Volunteer tide pool personnel sh...
06/03/2021
Pictured above is the Shed at SB Clay where the kilns are located.  And keeping an eye on the shed is Tucker, the owner's dog.  He is a sweet creature and greets everyone that comes into the studio with a wagging tail. Ron and I finished trimming 3 pieces of thrown porcelain today. The first firi...
06/02/2021
These beautiful purple blooms began to show up in the last two weeks of May.  This morning, (Tuesday), we were driving home to get on the freeway. The access is via  Carillo Boulevard, which has its bountiful share of jacarandas. This is one of the many streets to see jacarandas blooming in mass ...
06/02/2021
In the competitive world of real estate marketing it is easy to get distracted by your competition. Getting lost in all kinds of compare and contrast dialogues, internally or with others is a way to lose your focus.  It becomes a form of self flagellation and a knee jerk reaction. While you are s...
06/01/2021
This Sunday, our mastermind examined the concept of satisfaction. Being satisfied is an expression of being in the now, whereas complaining or critiquing is comparing one experience to another which comes from past references.  It is looking at what is right in the moment, rather than what is wro...
05/31/2021
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Ron and AlexandraSeigel

Luxury Real Estate Branding, Marketing & Strategy
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GET FLUENT. GET AFFLUENT! (TM) Luxury real estate marketing is a high stakes game. We invite you to join our forum where we will discuss leading-edge luxury real estate marketing strategies that can give you a competitive edge and help you gain access to the wealth of the world.