The Language of Luxury

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Services for Real Estate Pros - Napa Consultants - DRE00893924
GET FLUENT. GET AFFLUENT! (TM) Luxury real estate marketing is a high stakes game. We invite you to join our forum where we will discuss leading-edge luxury real estate marketing strategies that can give you a competitive edge and help you gain access to the wealth of the world.
RECENT BLOG POSTS
We are both appreciative of our mothers, grandmothers, mothers of our nieces and nephews, mothers of friends and every mother we have met in our lives.  If there is one thing they all hold and held in common is that their children be happy!   "When I was 5 years old, my mother always told me that...
05/09/2021
Almost every nursery in town and in the wine country is carrying fully grown tomatoes plants with built in cages.  The plants have blooms and I spied a few tiny tomatoes also. All you need is a sunny spot, water it, and the tomato will do the rest!  Of course you have to pick them when they are r...
05/08/2021
Dragon fruit pictured above is the fruit of a cactus known as Hylocerus.  It is a fast growing cactus and a high producer. We first tasted at the Farmers Market years ago, and we deemed it "just okay!"   When cut the inside is white flesh with tiny black.  In taste it is sweet and is akin in flav...
05/07/2021
Happy Friday!  Those of you who follow our blog know our love affair with roses.  Last Saturday, we spotted this rose named for Bishop Desmond Tutu, a Nobel Prize recipient...    Desmond Mpilo Tutu is a South African Anglican cleric and theologian, known for his work as an anti-apartheid and huma...
05/07/2021
It has been foggy and cold all week long so far.  The high had been 63F. However, our restaurants can seat their customers inside now.  We had lunch at our favorite Mexican eatery, Coraźon.   We are continuing the Cinco de Mayo celebration.   We were happy and thankful to be were able to enjoy th...
05/06/2021
Pictured above is a sculpture of a fish fountain in marble at the Bargello Museum.  We liked its whimsy and design. It is the least visited museum in Florence, and least known by the tourists.  Although we had been to Florence many times, 2019 was the first year we visited this museum.We had lear...
05/06/2021
The peony or paeony is a flowering plant in the genus Paeonia, the only genus in the family Paeoniaceae. Peonies are native to Asia, Europe and Western North America. Scientists differ on the number of species that can be distinguished, ranging from 25 to 40, although the current consensus is 33 ...
05/05/2021
We were amused by this creative version of Don Quixote and his faithful servant, Sancho Panza.  This was right on the left as you enter Woeste's in Los Olivos. The Ingenious Gentleman Don Quixote of La Mancha, or just Don Quixote, is a Spanish novel by Miguel de Cervantes. It was originally publi...
05/05/2021
The dictionary defines content marketing as:" marketing to attract customers by distributing informational content potentially useful to the target audience. This is in lieu of advertising products and services in the traditional way.  Instead it is done through blogs and email newsletters."  Wri...
05/04/2021
As humans our tendencies are to complicate and justify our existence. When we achieve something wonderful, instead of savoring the moment,  our narrative turns to long stories of struggle, pain, and long hours of hard work.   Conversely when we have setbacks, we also have a list of justifications...
05/03/2021
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Ron and AlexandraSeigel

Luxury Real Estate Branding, Marketing & Strategy
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GET FLUENT. GET AFFLUENT! (TM) Luxury real estate marketing is a high stakes game. We invite you to join our forum where we will discuss leading-edge luxury real estate marketing strategies that can give you a competitive edge and help you gain access to the wealth of the world.