Matthew's Blog

Saying a home is just a "little" overpriced is like saying you're just a "little" pregnant. Sellers who do it should insist on the full benefit of overpricing. And it's in their agent's best interest to help. Every day, homeowners decide to list their homes at prices the market supposedly consid...

Being prepared for the summer market means REALTORS need to know the latest trends in economics, consumers, sales, technology and management. Here's our July collection for real estate professionals to explore. Economic Trends New IRS rules for small companies will require tracking goods as well ...

Here's a quick video we put together highlighting some of the latest research data on REALTORS from the National Association of REALTORS membership study. How do you compare to your fellow REALTOR?   Join our online learning network featuring on-demand video training to boost your real estate car...

  Have you read the latest data on buyers in the real estate marketplace? Find out who they are and why they are buying with this Market Report at the Matthew Ferrara Learning Network (members only)

The bigger a company gets, the greater its opportunity to drive down costs, increase customer value and expand market share. Or, as some companies prove, simply create bigger problems. Here’s a funny story you’ve probably experienced yourself. You try to purchase a product a service from a big c...

After mastering the technical tools of social media, the next step is to focus on outcomes. Here’s how to find out what are people saying about you and your brand online. Social media is a modern relationship management tool. As a prospecting platform, social media make it easy to communicate to...

Check out our free video of the week at the Matthew Ferrara Learning Network. This week's lesson focuses on asking good questions to prospective customers.

Just a reminder to all of our friends on ActiveRain that we're extending promotional membership prices until Monday for our new Matthew Ferrara Learning Network.   If you're looking for new ideas, techniques and strategies to grow your career as a real estate agent, manager, owner or trainer, we ...

If you missed our broadcast, "Recruiting the Next Generation," here's the free on-demand video from the Matthew Ferrara Learning Network launch this week. There's still time to Sign Up and join tomorrow's free broadcast, "Social Networking Tips." Become a member today and enjoy hundreds of other ...