Real Estate Technology is ever so present at the 2016 annual Consumer Electronics Show in Las Vegas, NVCES is all about showcasing the latest in consumer technology, gadgets, and devices that will make our lives easier in 2016. Most of what is show here at CES is not directly related to our indus
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01/06/2016
Happy New Years Real Estate Professionals! To some, January 1 is a day of lead generation, and for others, it is a day of rest. Can there be a balance of the two?Many agents will call expireds, door knock and perform other lead generation activities on New Years Day. Others feel that aggressive
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01/01/2016
Stand out from other real estate agents with this unique E card.An E card that will keep your recipients engaged with your brand is a great way to set yourself apart from other agents. With holidays coming up, I found an excellent way to catch the attention of your past clients and prospects. Be
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12/24/2015
Get your business page prepared for this new Facebook Professional Services that is rolling out soon! (sneak peek) Facebook Professional Services is in the testing phase right now, and it can have big implications for local businesses such as Real Estate Agents.You can check Facebook Professio
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12/18/2015
Real estate agent recruiting is no small task, but luckily finding new agents can be made easier with a targeted Facebook ads.Facebook gives real estate brokers and recruiting managers a powerful targeting tool within the ads manager. I’ve found it best to drive agents to a mixer where you can se
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12/11/2015
Treat real estate lead generation like dating to attract your next clients. There is no doubt about it. If you’re married or in a committed relationship, take a moment to think back about how you were different before you met your other half. This mental exercise will help with your organic real
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12/06/2015
Producing quality real estate videos does not require having fancy equipment and a degree from film school.As a matter of fact, most Realtors® walk around with a high definition camera in their pockets every time they leave home. The smartphone has come a long way. If supplemented with a few ine
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12/01/2015
Taking 30 seconds to verify your Facebook business page is an essential step to get higher in Facebook’s search results for local businesses.If you’ve seen enough Facebook business pages, you’ll notice that many have a little checkmark next to their name. This indicates that Facebook has verified
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11/22/2015
Few Realtors® will achieve success without the implementation of an effective marketing campaign. Unfortunately, too many agents do not understand exactly what common pitfalls to avoid. Thus they end up building an under-performing marketing campaign.If you are a seasoned Realtor® chances are tha
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11/17/2015
The number of Realtors® using social media continues to go up exponentially every year. In a 2014 technology survey by NAR: 91% of REALTORS® use social media to some extent.Most of us use social media either to stay in touch with friends, network with other professionals, or to generate business/
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11/16/2015