"I'm just a guest who is 'house sitting' for the new owners who are on vacation. They might walk in any day and I want them to be amazed at how beautiful their home is..." I thought this was IS an amazing mindset for a Home Owner who is selling their home to have. This was said to us while My Co
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06/19/2010
I could have cropped this picture down but I wanted to show the true SIZE and SCALEof this massive inset mirror. Yep, that's me with the flash standing all the way back at the front door. The previous owners installed this and the current owners have never liked it; yet never knew what to do wi
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06/17/2010
Recently I had a very frank phone call with a local Realtor Friend whom does a large volume in our area and we often "bounce" ideas off each other in regards to business, marketing, blogging, etc. Even though we speak frequently, I asked him point blank during the conversation, "Since you know a
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06/08/2010
Recently my Company was called by a Home Owner who is thinking of placing her Santa Monica Townhome on the market for sale in the next few months and was inquiring as to the services we could provide for her. These Home Owners actually live out of State and the unit is currently a income rental
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06/02/2010
OK: the Interior Design itself did NOT take 15 years to complete; it took the Home Owners 15 years to decide to finally call a Professional Interior Decor Company to help them make their lake-side house into the home they always wanted. The entire process from the very first meeting to complete
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05/17/2010
You're thirsty, you want something cold and you decide to hit the local store and grab yourself a drink. You turn the down the aisle and find a wall of seemingly hundreds of different choices from water to juice drinks to wine and beer, in this case, you opt for the beer. But is this the first
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05/15/2010
I have to be honest that I was quite impressed when My Company was called in to do a Home Staging Consultation in Thousand Oaks, CA. The owner was very pleasant and hung on our every suggestion in how to properly prepare the home for sale. One thing that we spoke about at length was their carpet
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04/27/2010
Some might say, "Price will sell anything." - I respectfully disagree. Try saying that to the Home Owner who had his semi-vacant home on the market for the last 3 YEARS and saw over $700,000 in price reductions. Yet once it was Staged, sold in less than 2 weeks. Some might try to say, "It's a f
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04/13/2010
At REBarCamp in San Diego this last year a few of us got together and started thinking of a way we could work together and do some good. We came up with an idea and here’s the result… The ULTIMATE REAL ESTATE MARKETING PACKAGE! Here’s the Auction: http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&
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04/07/2010
Let's just say that this past week was a nightmare to put it lightly. And to make a long story short: my computer crashed. Yep; I was one of those, "it won't happen to me" kind-of-people. Never mind that it was going slow, or that it took forever for simple pages to download from the Internet.
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03/28/2010
