10. You've applied for a makeover on Clean House, but they won't touch it. 9. You want to sell your home quickly and for top dollar! 8. You have money to burn and can't think of any other way to spend it. 7. You tried to flip you house, but it flopped. 6. It's been 15 years since you've
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03/19/2009
Aren't you sick of parents bragging on their kids? Several years ago I initiated the annual Overton Christmas letter. With my first edition I made 3 promises: I would never write more than one page. (I have had to reduce the font size a couple of times in order to keep that promise.) I wouldn'
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03/17/2009
A couple of weeks ago I blogged Part I of "Is That the Before or After Shot?" To refresh your memory, here it is again. I'm now blogging Part II because many of you asked to see the "after" shot. If you remember the text, just scroll on down to the photos. Stage, Show & Sell continues to clob
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03/14/2009
I had a call from an agent a few weeks ago requesting a bid to stage the townhome he had recently listed. The homeowner's budget was limited (as usual) and there were few options. I mentioned that vignette staging seemed to be the only way to go, but that I was, in principle, opposed to it. Th
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03/14/2009
Okay, there it is. I've put it out there. The burning question that's on every stager's mind. First, let me explain my position and where I'm coming from. Two years ago I became a licensed agent. I immediately signed up with a local RE office and began my work as a Realtor. In the meantime,
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03/14/2009
So I'm better off than Elvis, but not quite on par with Tiger (no pun intended). What's a Stager (or Realtor) to do? I went to an evangelism conference at my church Monday night. The keynote speaker, trying to encourage the pastors, told us a great story regarding Van Cliburn, the world renowne
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02/26/2009
In the summer of 2007 my friend, Sam, and I had just become accredited home stagers. Through a friend of hers, we procured a "freebie" staging job and were ready to set the Atlanta home staging market on fire! We went in to the home, staged all the rooms we could in the 3 hours we had that morn
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02/21/2009
I am both an accredited home stager and a licensed agent, but not selling. (I was thrown under the bridge one too many times early in my illustrious RE career and decided I didn't have the stomach for it, but I digress.) The point is, I know the business from both sides. As a home stager, may
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02/21/2009
Agents, are you (unknowingly) preventing your clients from staging their homes, even though you understand the value of staging? Please allow me to explain. Last week I received a cry for help from an agent. She had just taken over a listing of a vacant property that has been sitting for over
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02/21/2009
I'm sure you all have a staging story that's just plain fun to circulate. I'd love to hear yours! Here's mine... Last fall I performed a staging consultation for an owner/agent on his beautiful metro Atlanta country estate. While the home was staged to near perfection to begin with, I did make
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02/21/2009