RECENT BLOG POSTS
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What if you were able to fully educate your prospects on EVERYTHING they need to do to sell their house quickly and for the highest possible price...but you didn't have to do the work of educating them (but you still get all the credit!)? Check out some of what they'd get...
03/20/2013
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Who would you rather work with? That's a great question to consider when you approach your own marketing...(and I will get to why that is in a minute...) When it comes to marketing one's business, one generally focuses on how to communicate their own expertise and value to the prospect. You see i...
03/15/2013
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Entrepreneurs of most any type (and as a real estate agent, you certainly qualify!) go into business for themselves for any number of reasons, but these are two of the most common reasons: 1. More flexibility (that's code for "more free time") 2. More control over your income (that’s code for “mo...
03/14/2013
I don't know how many ARers are familiar with this fantastic and super cheap resource...but it's worth checking out next time you need, well...virtually anything done! Fiverr.com (I have no connection to them...I just use them all the time......and for 5 bucks a pop, why not?!!) You can search fo...
03/08/2013
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There are any number of things that separate the super successful entrepreneurs from the less successful and certainly the failed entrepreneurs. It can be different for every person, but I’ll tell you what it’s not…It’s not talent, it’s not intelligence, it’s not hard work, it’s not luck….in tr...
03/08/2013
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Real Estate Schools teach you how to pass the licensing exam. ' Agencies teach you how to...um, well, some teach more than others... But who teaches business design? And how do you build, much less have, a successful business if you don't have any idea what it is you're after? The Real Estate Bus...
03/07/2013
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"Marketing makes selling superfluous." - Peter Drucker But...is that what you were taught about marketing? Marketing and advertising and selling often all get lumped together...but they are totally different animals. Telling your prospects why they should hire you is selling. Showing them why is ...
03/06/2013
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There is nothing like the wonder of a child to make it SO much easier to stop and smell the flowers, and to do it more often. My 18 month old is enamoured of everything and even when I am super busy and trying to concentrate on something, I can't help but stop and be in wonder with her. It's a co...
03/04/2013
When it comes right down to it, there are some truths about buyers, sellers and websites.... 1. The whole point of a website is to generate leads. and, at the end of the day... 2. Buyers don't just want you to help them find a home, they want to know how to buy their dream home. 3. Sellers don't ...
02/28/2013
Have you ever though about the most precious piece of real estate you have at your disposal? I mean when it comes to your business and your marketing. It's the "above-the-fold" part of your website. The top of your site. What people see when they first arrive on your page. It is your first and mo...
02/26/2013