Lisa Ray's (rentmarketer) Blog

(April 10th, 2007) Rent Marketer, Inc., an online marketing provider for property managers and real estate investors, announced today that they have released a distribution marketing tool for owners, brokers, investors and agents who want to get more visibility and distribution for their for sale...

A recent study from Pew Internet and American Life Project released the top Internet Activities that people do. I have broken it down by real estate related activites. 45% take a virtual tour 22% use classifieds sites like CraigslistBlogs:39% read other peoples blogs or journals (all industries) ...

Would love to hear your thoughts. A recent article written by Peter Coy of BusinessWeek.com. View complete article here."...National Association of Realtors spokesman Walter Moloney says the NAR's membership is 1.35 million, which he says is at or very close to a record. By comparison, the Bureau...

In fact many people search online and use search engines to refine their search and look at homes.  From sources from Google and ComScore 2005, "over 56% of all Internet searches on "real estate" and related terms are conducted on Google and their search partner sites, and the majority of those s...

A new research report came out from Borrell Associates on 2006 - 2012 real estate online advertising. Below is a summary of the report and a link to view more:"Despite a 36 percent increase in available inventory to advertise, real estate advertising has grown less than 4 percent since 2001. This...

I wanted to share this cool new free mapping tool from MapVine.com. It allows anyone with for sale or for rent properties to add them for free and to put it on their site or blog.  

Doesn't the sound of 'Beautiful", "Charming", "Great Location", "Spacious", "Attractive", "Gorgeous", "Fantastic" and "Lovely" feel like nails being dragged down an old chalk board. I see these all of the time in rental ads and homes for sale ads. The fact is, most of these words or adjectives ac...

There are dozens of sites out there now who use API's (Application Programming Interfaces) to link up with Google Maps to show some interesting things related to real estate: View all 74 mashups here. From programmableweb.com NameDescriptionAPIsUpdated 2RealEstate Auctions Live eBay Real Estate l...

The WikiPedia has a very good FAQ and Definition on 1031 Exchanges. ....also known as a like kind exchange, is a transaction under United States law which specifies that if an asset (usually some form of real estate such as land or a building) is sold and the proceeds of the sale are then reinve...

Real Estate investing, like any investment, can be risky if you don't know what you are doing or if you are interested in making a quick buck. Real Estate is cyclical. This means there will always be ups and downs in the market and over a long period of time, real estate has proven to be a very ...