Rory Wilfong's - Blog

Okay.... so you have an inventory of 10-20 listings that have sat on the market for over 3-6 months and you are scratching your head wondering what to do. You cannot understand that the homes have not sold I mean you put a sign in the yard, lock box on the door and entered the home in your local ...

Part of your job as a real estate professional is to educate your clients and prospects on every aspect of real estate. You have to assume they do not know anything about real estate, because actually most of them know very little. You may actually find yourself repeating the same thing over and ...

...Or are you still blaming the lead source? If you are blaming the lead source you better change your follow-up process because leads are coming in like crazy through On-Line Lead Generation and Traditional Marketing methods and if you are not able to convert these leads in high numbers, then yo...

Isn't It Great To Finally Be back to a normal real estate market where listings are on the market for 30 - 180 days before going UA. Incredible market where you have to actually work the leads you received by placing them in an incredible follow up system because those leads are money. What a luc...

You must work every single lead that you receive from every lead generation source until they buy or die...PERIOD!! If you can adopt this concept into your everyday way of life you will be successful in every type of market conditions. I have had leads that I have contacted 1 time and had the app...

I keep hearing and seeing that it is a buyers market however, there are buyers everywhere. I just ran an ad for a rental property I own and received 47 calls in 3 days. AWESOME!! Needless to say I rented my place immediately and tried to pick the brains of the other 46 people as to why they are c...

Okay....here is an obvious one that most of you do not understand or are scared to face...you must be completely honest with your clients and trust me they will appreciate this more than hiding the truth. When you are sitting down with your client listing their home it is crucial that you tell th...

You want the Realtor to give you your home value over the phone, without ever seeing your property. Or you want your home value to be automated online without all the details necessary for a true home value report. And you want your home value to be at least $100,000.00 more than what you were ex...

True prospecting is probably the oldest form of Lead Generation for any type of sales position. With the continued advancement of Technology, Internet and the Do Not Call list has convinced many sales professionals that prospecting is no longer necessary for success. This statement is so far from...

The answer is most definitely...YES! If Tiger Woods the most famous sports figure in History and Wealthiest by far has several coaches for various aspects and areas of his game and career when in fact he could probably go coachless and still be in the top 25 and make a boat load of "Coin" then wh...