RECENT BLOG POSTS
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I have a new agent approach me with the ultimate new agent question, "How do I market myslef when I dont have any money?" I remember being in his shoes and can really empathise with him because most agents who are doing ok are not doing what they used to do...money being tossed after ad after ad...
08/22/2008
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This is the most simple thing you can do. As a matter of fact, most agents dont do it! My favorite questions to ask every new agent is, "What separates you from the other 700 agents in this market place that have more experience than you? Also, without sounding cheesy, or saying something that...
08/18/2008
I've been in marketing for real estate in one form or another for just over 12 years now and I am amazed at how Real Estate marketing remains the same. Usually the better ads have a "Cuteness" or "Amuzement" factor attached which is good...a good start. Buts lets take a simple non complex look ...
08/13/2008
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Pace YourselfMy mom gave me great advice when things were really rough (and this last year could've been for me and was for alot of people I trust and love in this industry), "No matter what, 'THEY' can't eat you and so long as your more positive than they are, they will be confounded enough to d...
04/16/2008
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Introduction to Bulk Purchases and SalesThis product is truely only going to be a real market for the next year and hopefully just a little longer. I am not licensed to sell investments and this is not a solicitation to sell securities or investments. Any suggestions taken from here must be rev...
01/02/2008
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"When the going gets tough, the tough get going", "The ladder is always broken on the way to the top, its only the ones who know how to hold it together who get to the top", "perseverance, perseverance, perseverance!". These are the chanting calls of most office sales managers and Brokers right ...
10/13/2007
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Yeah, Yeah, Yeah...I've heard it before...what are you trying to prove. Me? Right now? Nothing. All Im looking for is a couple of people that I can stand toe to toe with that will push me as much as I push them to do what I am saying I am going to do...and make fun of me if I dont.BUT WHY??? ...
08/02/2007
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Yeah, Yeah, Yeah...I've heard it before...what are you trying to prove. Me? Right now? Nothing. All Im looking for is a couple of people that I can stand toe to toe with that will push me as much as I push them to do what I am saying I am going to do...and make fun of me if I dont.BUT WHY??? ...
08/02/2007
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Office dynamics. Those 2 words alone make any HR department break sweat. When it comes to a real estate office, setting the standards early and holding your ground is VERY difficult...at least until you have established a strong core group. Without spending much time on myself as to why you sh...
07/24/2007
Agents! Get nervous...we're about to talk to our customers about COMMISSIONS and little about pricing. Hey client! What is there about commissions that you want to know...most likely how you can pay less. Right? So here we are, agents want more commissions and the people that are selling thei...
07/10/2007
Working with Agents, Buyers, Sellers to put together a nice little mess of questions, answers, concerns and points of view that might otherwise be overlooked or not even considered. Listen to 1440 AM in the North CA Bay area for my radio show on Saturdays from 11AM to 12noon Saturdays. Real Estate this week!