Allen's Blog

Here is #1 of the Top Ten Things Any Agent Should Know About Their NeighborhoodBeyond showing your expertise, by knowing these top ten items you can better market your listings by formulating your marketing plan and material to appeal to the generation that is currently living or buying homes in ...

Here is a list of Top 10 items to know about your neighborhood ... over the next week I will dive into each of them.Geographic farming is a marketing technique that is often taught to agents looking to expand their sphere.  The idea is simple, select an area and start mailing to the area.  Howeve...

Recently I have heard of a few organizations that have cut their training departments.  These organizations have had training departments for well over a decade and with the recent "correction" have not been able to justify the "Training Department".Now think about this ... during the boom money ...

Boston - Congratulations on winning the 2007 World Series.  As anyone that has read my blog would know I am a fan of good competition and a fan of the Rockies.  As much as I would like to have seen the Rockies win a couple of games and put the Series into an actual "series" not "sweep" I will adm...

Welcome to Denver Colorado .... Red Sox Fans ... I hope that you appreciate the Mile High City and all that it has to offer.  We are excited to have you in our great city and hope you can appreciate the variety of things we have to offer including the following.1)The ball travels further here tha...

Red Sox fans ... congratulations on a great first victory.  Without a doubt your pitching was awesome.  Now that you have broken Colorado's streak of wins let's settle back and have a good series.  No offense, but I am not interested in seeing a 4-0 series ... It is the freaking World Series and ...

The end of the year often brings hard decisions for real estate brokerage firms. Most agents have completed what should have been the most productive part of the year Spring, Summer and early Fall. As manager and brokers now is the time to start looking at the production agents have done in the p...

Every now and then I get an email that goes something like this ... ‘I have been in real estate for 2 years and I made next to nothing ... I have spent money on this, this, and this ... what is business planning going to do for me?'  At this point I want to ask the real estate agent the obvious q...

As Brokers and Managers we often ask agents to do Business Planning.  However, how many of us follow are own advice?As a lifelong planner I am always amazed at how many upper level managers have no plan.  I hear too often, "I spend all day putting out fires and don't have time to plan".  Garbage!...

Every year, about this time, agents typically have sold sell more homes during the last 4 months than any other period during the year.  But what these agents do after the sale is more important to the longevity of their career, and most of them fail.  Additionally, agents acquire leads of potent...