RECENT BLOG POSTS
As a person who writes about leveraging social media for real estate as my living, it made sense that I would have to learn how to use TikTok. I've been using the platform semi-regularly since October 2019, and this week one of my posts went viral. I went from 50 followers, to 550+ followers and ...
04/03/2020
See title.Answer is YES.Also, don't forget what an influencer actually is - a person whose opinion is valued, and can convince others to take their advice. Here are some general tips on working with influencers for REAL ESTATE: 1. Not Every Influencer Will Benefit YouFor real estate agents, micro...
03/13/2020
The question is in the title. Should real estate agents also be social media influencers? The answer is yes. The real question should be "What IS a social media influencer?"  The answer is somebody who hold a bit of influence. In which case, everybody is an influencer - because everybody has some...
03/12/2020
I will go on and on about how great a resource YouTube is. Outside of writing real estate content, I run my own personal YouTube channel and some of my videos continue to bring me results years after I've posted them. Some of them show up on the first page of Google for people researching particu...
02/28/2020
So you've discovered that the camera on your phone isn't just for still photos. It takes decent quality video too! Some agents might not be taking advantage of this as they should. Video is a great way to show off your personality and build likability before meeting your future clients.But...wher...
02/27/2020
Have you ever had the perfect photo and caption combination on an Instagram post, only to wonder what hashtags you should use? Or have you ever blindly made up hashtags hoping that they would bring a new set of eyes on your real estate posts? Time to stop that, because here is how you find good h...
02/13/2020
Hey Active Rain! 
 Looking to grow your instagram following? Well below are some mistakes that you should avoid.  1. Buying Followers I understand the appeal. Having more followers make you seem more legitimate...but follower count is just a vanity metric. All those followers mean nothing if you ...
02/12/2020
Hey Active Rain!That is not me in the thumbnail - that is a random photo I found from pixabay.com. (A great resource for royalty free photos!)I've personally been using the same professional headshot since 2016, but change my personal Facebook profile photo everyso often.Here are some tips for up...
01/31/2020
See the question in the title - should your domain name contain SEO keywords?The short answer: yes and no.Here are some facts about keywords and domains:1. If you can get a short domain name, GET ITMost short domain names are taken these days. DenverHomes.com is probably not available. 2. Keyword...
01/23/2020
Hello Active Rain!This question came up recently amongst a few agents - and I've compiled a few of the recommendations in an easy-to-understand list. I create some video content outside of my role in this company, and am familiar with some of the editing software. With that said, here are some no...
01/22/2020
Rainmaker
106,628

Z57 Marketing Team

The #1 Affordable Lead Company
Ask me a question
*
*
*
*
Spam prevention