RECENT BLOG POSTS
Thanksgiving is coming up. It's almost the end of the year and we can understand if your motivation well has run dry. To maintain that consistency we are sharing 4 fun ideas you can use to generate leads for thanksgiving. 1. Send Letters with a RecipeWhile people will be quick to ignore a phone c...
11/11/2019
Perhaps you are a new agent, or maybe you need a little refresher on the fundmantals to strengthen the skills that may have gotten rusty over time. So we have compiled a list of the most common ways real estate agents gained the first listing. 1. Expired ListingsNot everybody likes cold calling b...
11/04/2019
Being the neighborhood expert is akin to being a local celebrity. You want to be neighborhood-famous. When people think real estate, you want them to think about you FIRST. Here are 5 Ways to Become the Neighborhood Expert:1. Share Neighborhood Information on FacebookSimple. Events coming up? New...
10/28/2019
With the holiday season coming up, maybe some of us are on a budget so we can pay for presents for our friends and family. That doesn't mean you should stop your lead generation though. The leads you generate today are the deals you close tomorrow. So here are 5 cheap ways to generate real estate...
10/21/2019
There are plenty of agents on social media, and it's hard to stand out with so much competition. However, not every agent on Facebook is using the platform correctly. There are a few basic actions that need to be taken by agents that are often ignored. If you do these 3 things, you will certainly...
10/14/2019
A common complaint we often hear on Facebook is that people on Facebook are ANNOYING. Who really cares what somebody else is eating? Nobody cares. And you are right. Let me tell you why. People don't care about posts on Facebook unless it is about them. So, the question is: how do you make a post...
10/11/2019
With Halloween on the horizon, it's best to start your Halloween marketing as early as possible. If your only idea is sneaking the word "Spooktacular" into your emails, here are a few better ideas you can use: Here are 5 Real Estate Marketing Ideas You Can Use for Halloween1. Decoration ContestFa...
09/30/2019
There are plenty of reasons why many of you THRIVE as real estate agents. You have very specific characteristics that make you unique, but also contribute to your success. But like Icarus learning how to fly, your strengths might also be the reason for your downfall if you are not careful.Here ar...
09/23/2019
Got a quality photo you want to share? Do you have the perfect caption written out? But is the only thing missing a quality hashtag? Here are 4 places to find good hashtags for your real estate posts! 1. Your CompetitorsWhat are your competitors using? Particularly, what are your competitors that...
09/16/2019
You know, this question has been asked often. Real estate agents are still skeptical about the benefits that social media brings to their business. Active Rain, what do you think? Here at Z57, we would argue yes...yes of course. Obviously we are bias, because we provide social media solutions for...
09/13/2019
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