Eric West (Hawaii Life) Real Estate Sales Representative



Eric West
location_on Lahaina, HI — Hawaii Life
Get to Know Eric West

"Under all is the land."


Those are first five words to the preamble of the Realtor Code of Ethics. Those five words combined with the "CODE" have been the keynote to my 15+ year real estate career and have spurred my drive, passion and motivation to pursue excellence and to "live" ethics in this business.


In my career, I have successfully listed and sold millions of dollars in luxury homes, condominiums, farms, ranches and vacant land. My pursuit of understanding the LAND has to do with the fact that whatever your real estate transaction may be,  it's the "land" we are transacting. Even though condominiums are "air space" and in Hawaii some properties are leasehold versus fee simple - important variations that buyers and sellers need to understand and more importantly, have knowledgeable and ethical representation.


As the only Accredited Land Consultant (ALC) in the State of Hawaii, I have a proven track record of experience and knowledge that I can use to best serve your needs. Requirements for this designation include over 104 classroom hours and proven $10 million in closed volume & minimum 25 transactions in the previous 3 years. This is the oldest designation sponsored by the National Association of Realtors and many consider it to be the toughest to acquire.


I believe that my highest and best service to YOU, is the proper application of this knowledge and wisdom as it pertains to YOUR transaction. Every deal is unique and different, with challenges and problems that will need to be identified, dealt with and resolved to your benefit. Prior to my association with Hawaii Life, I was the Principal Broker for Cabela's Trophy Properties for the entire State of Hawaii. As such, I am familiar with all of the Hawaiian Islands and can offer some perspective. My commercial office is on Front St. in Lahaina/West Maui, but I currently live in Kula/Upcountry and have also lived and am familiar with the Kihei/Wailea area.


Many buyers have enjoyed discussing the various parts of the islands with me and also shopping all over the place! I don't mind driving around the island to serve my clients! Unlike some other brokers, I still don't think 26X48 miles is all that big! (Sellers appreciate the fact that I don't mind driving to Kula or Hana for a showing!) I have developed a vast database of high net worth buyers from all over the world from selling Trophy Properties on the mainland for many years. I was awarded the 2009 Customer Service Excellence Award out of 500 agents with Cabela's. Prior to real estate I was the VP of Sales and Marketing for a nationwide mortgage bank and began my career as a banker with USBank and KeyBank. I graduated from the University of Colorado Boulder with a Finance degree. I am also an Eagle Scout.


I am happily married to my totally awesome wife, Lisa, for the last 16 years. I have four boys, Dylan (14) Ryan (12) Colton (10) and Hunter (6) We are very dedicated to our church, Faith Life Family in Wailuku Maui. For recreation, we totally embrace the Hawaii Life Style! We enjoy everything outdoors…surfing, SUP,  hiking, SCUBA, hunting, fishing, mountain biking, snorkeling, swimming and all team sports!


I would love the opportunity to meet you and your family! Learn about your needs and desires,  and possibly serve you in your next real estate transaction.Call or Text 808-298-2030 for satisfied customer testimonials and references with phone numbers to past clients.



I specialize in ocean front, beach front homes, condos, farm and ranch properties and high end homes on areage. Recreational real estate that is trophy quality and is known for exceptional hunting, fishing, equestrian, waterfront, or fantastical beauty. I work with both buyers and sellers in the entire State of Hawaii.


Eric West is a trophy real estate broker with Hawaii's Best Real Estate a participant with Cabela's Trophy Properties.