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My husband has a demographic niche.
I get lots of Internet leads.
Vacation home buyers is mine. Our office sells other real estate, but literally I only market to that niche. I end up with a few retiree buyers as well, but 90% of my sales are 2nd homes.
No, I don't.
Yes, Catherine. Most my clients are from South Asian subcontinent.
Selling foreclosures has been my most successful niche.