John G. Johnston, An Exclusive Buyer's Agent ~ Westcliffe, CO (John G. Johnston & Associates, LLC)

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Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

John G. Johnston well, my SEO company is.....you know it well - ActiveRain.

There are a few expert who has posted great information about this - follow them and keep up to date. (Any other company which says they'll put you on page #1 of Google, very likely, they want lots of money from you - month after month!)

Follow some of the past webinar recordings - and your ActiveRain posts will show up on Google page #1 soon!

(And if you really want someone to help - Nestor & Katerina Gasset or Tammy Emineth or AZ SEO Expert: Phoenix SEO Consultant - just a few names - and I like them, that's it. They have been a great contributor to ActiveRain.)

Jan 14, 2015 02:37 AM
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Katerina Gasset
Get It Done For Me Virtual Services - Wellington, FL
Get It Done For Me Virtual Services

You can get a ton of SEO advice from my ActiveRain blog. I do have courses that teach SEO because I am a firm believer that you should never hire an SEO company without knowing what you want to hire them for and a glimpse of what needs to get done. I do not agree of course with those that say never to hire an SEO person because there are very good SEO consultants out there, like Dave Keys, Tammy Emineth, Michael George and to toot my own horn, myself. I don't like to do SEO for companies or people who don't know anything about what they want to accomplish except being on page one, because that is not always going to be the best path. There are the DIYers ( and I have great courses that you can take for that) and we have "done for you" packages. However, both require some knowledge on your part. The reason most SEO companies have a bad rap is that they don't "get" the markets they do SEO for. So they get a list of keywords from the business, and that business has no idea if those are good keywords, then the SEO company does some on page SEO for those keywords. Technically, they have done their job. But was it the right job? Therein lies the dilemna like the blind leading the blind. You need people to help you that are very intituative about your market and the behaviors of your target audiences. First, get at least a good grasp of what SEO goals you want to accomplish and what the basics of SEO are. Hope that helps and See you at the top! 

Jan 14, 2015 11:58 AM
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Tammie White, Broker
Franklin Homes Realty LLC - Franklin, TN
Franklin TN Homes for Sale

I don't use PPC and do not pay anyone for SEO. I write all my own content and drive traffic to my website which ranks on page one of Google. Once again, all the content on my website is original and authored by me--no SEO guy. The best way to rank is write about local neighborhoods. ZTR doesn't do that and I can attest that buyers do search those terms. 

Jan 14, 2015 10:09 AM
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Debbie Laity
Cedaredge Land Company - Cedaredge, CO
Your Real Estate Resource for Delta County, CO

I'm here to pick up on some great information. Thanks for sharing everyone. 

Jan 14, 2015 08:47 AM
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Noah Seidenberg
Coldwell Banker - Evanston, IL
Chicagoland and Suburbs (800) 858-7917

If you build a good web site and use key words that pertain to your business in the construction of your web site and are words that customers would be typing in the search engines you have a chance of being found. Otherwise you have to use pay per click through Google and or MSN. If any person or company calls you up and says for X dollars they will get your site on the first page of Google they are lying to you. It is the oldest trick in the book and I would hang up. John, If you write blogs that are interesting to your clients and do if often on AR or your own web site based on Word Press or a few other platforms they will come up in searches. Do not be fooled by people who solicit you with promises of top results in the search engines.

Jan 14, 2015 06:10 AM
Rainmaker
236,252
SEO Expert: Michael George
Phoenix, AZ
Real Estate and Law Firm SEO

Thank you so much Praful Thakkar! When I first read this post title, I thought it meant that I should brag about my SEO company, meaning my SEO business. I was going to come here and write that I am currently #1 in the world for "real estate SEO company." But I can see that I misunderstood the post, so I won't type that.   David Feldberg is spot on- if you work on reviews, it makes a huge impact. 

Jan 14, 2015 02:57 AM
Rainmaker
1,226,331
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

AZ  You make me laugh!  I will check you out...and you can thank Praful for that one.  Enjoy your day!

Jan 14, 2015 03:13 AM
Rainer
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David Feldberg
Coastal Real Estate Group - Newport Beach, CA

I have found success working on getting a lot of reviews online on sites like yelp, google and zillow.  Online reviews are a great way to stand out and they are FREE.  SEO is all about content and good links.  If anything just try to provide the best content for the user and the links will follow over time.  Good luck!

Jan 14, 2015 02:20 AM
Rainer
392,218
Raymond Denton
Homesmart / Evergreen Realty - Dana Point, CA
Veteran Friendly Realtor®

I've had great experiences with SEO based websites, and PPC.  If I can do PPC cost effectively, it's my primary choice, because it'll generate immediate business, and pay for itself.  Otherwise, it's organic SEO.

Jan 15, 2015 08:45 AM
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Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I too caution you at paying for it.  Paying someone to run a ppc campaign is crazy when you can spend that entire amount on google adwords and get more return.

Jan 15, 2015 07:44 AM
Ambassador
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Mike Frazier
Carousel Realty of Dyer County - Dyersburg, TN
Northwest Tennessee Realtor

I learned alot about SEO here on activerain and I basically I do my own. My website is #1 for the key search term in my area. Of course I write lots of blogs which are pointing toward my website.

Jan 15, 2015 06:57 AM
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Ron Tissier
Chapman Hall Premier Realtors (404) 580-9069 - Atlanta, GA
Defining Homes. Defining Lifestyles.

I do have an SEO guy that I have on a monthly retainer because trying to keep up with the always and never ending changes at Google and to avoid their penalities, i.e. Panda, Penguin, it's a full time job.  IMO, that is best left to the experts.

Cheers!

 

Jan 14, 2015 11:06 PM
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Gary Woltal
Keller Williams Realty - Flower Mound, TX
Assoc. Broker Realtor SFR Dallas Ft. Worth

I ignore all those companies.

Jan 14, 2015 09:01 PM
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Russ Ravary ~ Metro Detroit Realtor call (248) 310-6239
Real Estate One - Commerce, MI
Michigan homes for sale ~ yesmyrealtor@gmail.com

I have tried a few.  The problem is that the google updates have changed the game so much and nothing that I know of is working.  All the old tips of 3-5% of your article is no longer working.

Jan 14, 2015 07:07 PM
Rainer
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Doyle Davison
Hawaiian Beaches Hawaii - 714-968-6767 - Huntington Beach, CA
30 years as your Concierge services listing broker

I'm just stopping by to learn from my colleagues.

Jan 14, 2015 02:58 PM
Rainmaker
1,226,331
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

Nestor & Katerina  I have always thought I had an open mind and I certainly do so on this subject.  I WILL check out your SEO advice.  Thanks for commenting and enjoy your day!

Jan 14, 2015 12:16 PM
Rainmaker
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Carla Muss-Jacobs, RETIRED
RETIRED / State License is Inactive - Portland, OR

I'd be very careful when hiring out.  There's quite a few stories I've heard from people I admire and respect about not getting what they paid for.  

Jan 14, 2015 10:58 AM
Rainmaker
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Joan Whitebook
BHG The Masiello Group - Nashua, NH
Consumer Focused Real Estate Services

I am so glad you asked this question.  It is something I wanted to know more about.  I'll be back to check additional responses.

Jan 14, 2015 10:56 AM
Rainmaker
2,949,080
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate

I can tell you who not to use!!!!! 

Jan 14, 2015 09:17 AM
Rainmaker
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Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate

I would not waste your money on it. Write hyper local and original content and you will be found.  Organic is the only way to go unless you have unlimited funds to keep feeding the kitty.

Jan 14, 2015 09:16 AM
Rainmaker
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Evelyn Johnston
Friends & Neighbors Real Estate - Elkhart, IN
The People You Know, Like and Trust!

I don't have an SEO Company...I write all my posts and content the best I can.

Jan 14, 2015 08:45 AM
Rainmaker
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Jill Sackler
Charles Rutenberg Realty Inc. 516-575-7500 - Long Beach, NY
LI South Shore Real Estate - Broker Associate

What a great point that SEO is not as viable as it used to be and now we're back to old fashioned face to face. Thanks Alexandra.

Jan 14, 2015 08:31 AM
Rainmaker
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Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

John,

We have an SEO adviser when we build web sites for our clients only.  He does the architecture of the site, which is then given to the web developer.  The whole SEO thing is not as viable as it used to be, and we strongly advise people to get out of the office instead of relying on the Internet.  You would have to outspend Zillow, Trulia, and Realtor.com...A

Jan 14, 2015 02:07 AM
Rainer
279,648
Dipti Thakkar
LAER Realty Partners - Andover, MA
On a team with Praful Thakkar

Not using any.

May 25, 2018 10:53 PM
Rainmaker
629,901
Ajay Pandya
e-Merge Real Estate - Columbus, OH
Realtor Ajay Pandya

Adwerx?

Jan 15, 2018 11:39 PM
Rainmaker
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Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

No, I do it myself.

Oct 17, 2017 08:08 AM
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Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities - Stevens Point, WI
Forestland Experts! 715-204-9671

My SEO company is Active Rain, I am pleased with the results.

Oct 14, 2017 11:08 PM
Rainmaker
841,766
Troy Erickson AZ Realtor (602) 295-6807
Good Company Real Estate - Chandler, AZ
Your Chandler, Ahwatukee, and East Valley Realtor

Looks like SEO will always be a hot topic. I just stopped by to gather information, and want to thank John for such a great question. Right now, I do not pay anyone for SEO, strictly organic.

Jan 16, 2015 06:33 AM
Rainmaker
875,435
Kevin Mackessy
Blue Olive Properties, LLC - Highlands Ranch, CO
Dedicated. Qualified. Local.

Haven't worked with any yet but I have a member of Venta Marketing in my networking group.  They know what they are talking about. 

Jan 16, 2015 02:27 AM
Rainmaker
1,226,331
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

Carla  I agree with you.  I have listened to some of the stories...only hoping there was a magic bullet out there...  Thanks for commenting and enjoy your day!

Jan 14, 2015 11:57 AM
Rainmaker
1,226,331
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

Joan  Seems the consensus is get off my butt and do it myself.  I can't argue with that one.  Here's hoping you find the answers you are looking for...

Jan 14, 2015 11:56 AM
Rainmaker
1,226,331
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

Tammie  I like your comment about writing about local neighborhoods.  Great advice.  Thanks for commenting and enjoy your day!

Jan 14, 2015 10:40 AM
Rainmaker
1,226,331
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

Kathleen  My wife made me read your comment twice!  She's pasting 'organic' on my forehead...

Jan 14, 2015 10:39 AM
Rainmaker
1,226,331
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

Andrew  You got it...we work harder for ourselves than anyone works for us.  Thanks for commenting

Jan 14, 2015 10:37 AM
Rainmaker
1,226,331
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

Debbie  Go find your own answers...these are mine!  See you next week

Jan 14, 2015 10:35 AM
Rainmaker
1,226,331
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

Evelyn  I know you are right but I am always looking for 'what I don't know' advice!  Thanks for commenting

Jan 14, 2015 10:35 AM
Rainmaker
1,226,331
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

Jill   I make a good living off face to face.  It's trying to figure out how to get them in the office.  I gotta hand it to A & R for their right on experience, expertise and knowledge.

Jan 14, 2015 10:33 AM
Rainmaker
1,226,331
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

Noah  Sage advice...it's that time of year when I have the time to look at promotion.  Funny part is while I am reading these answers I had 2 clients walk in the door.  Go figure

Jan 14, 2015 10:32 AM
Rainmaker
2,036,903
Andrew Mooers | 207.532.6573
MOOERS REALTY - Houlton, ME
Northern Maine Real Estate-Aroostook County Broker

Home grown and no on works harder than you on a daily basis. Bone up, reinvent and what gets results, pour on the gas. Video has helped us so so much for SEO, for display selection advantage on searches and for the sheer ease, way you can wire it to detonate more.

Jan 14, 2015 09:08 AM
Rainmaker
1,226,331
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

Praful  Thanks for the names you like and the mention of AR's webinars.  You have given me plenty of homework!  Thanks for all you do.

Jan 14, 2015 03:11 AM
Rainmaker
1,226,331
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

David  Great advice.  I always forget to add my reviews to the T & Z.

Jan 14, 2015 03:09 AM
Rainmaker
1,226,331
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

Thanks Alexandra!  I'm in the position of trying to decide where to spend advertising bucks if at all.  I'm happy with my business but when I'm not working with a client I'm looking to figure out where to find my next one.  Referrals are my main source.

Jan 14, 2015 02:10 AM