I dont but used to. I also used to send flower seeds for spring. This reminds to dig back into some old school marketing . I just wish sprong could find us in New England

We don't send Easter Cards. Easter is a Christian Holy Day that has morphed into Bunny Rabbits and Easter Eggs, which have nothing to do with the origin of the day. Having said that, (thanks for the vent :), if we did, it would reflect how we celebrate Easter. We do not have a large client base who would not celebrate it, but in your area, there are so many cultures that sending Easter cards might not be appropriate at all.

I do not.

I honestly never did that busy work....yes, I call that busy work.... I market to hit them up for business.... not to keep them aware that I'm in the business....they all know I'm in the business.... 

I don't have time to separate the apples from the bananas. I think, if someone received a greeting for a holiday they don't celebrate, they can just toss it.

If they are offended, I don't think we would not work well together anyhow.

I do not send Easter cards. If I go to my farm area I take packets of seeds.

No. I do not send Easter cards.  I do send birthday cards with a $5 starbucks card and I send Christmas Cards.  Sometimes, if I am in the mood, I will send Thanksgiving cards and let people know I am thankful for them.

To immediate Family. Religion can make, or break you.

Hi Lise - No I don't.  I tend to avoid combining business and religion.   

No, I have never sent Easter cards, would rather send birthday cards to the entire family including the kids and anniversary cards (wedding and house).

I think any card is a personal way to keep in touch. There are so many different Holidays for different groups BUT as a Realtor it should be taken as a gesture of kindness. I am confident that none of these cards really have strong religious messages. A poistive thought and or gesture is a form of communication and touching base with a past client.

OR just send Spring cards to all.

The question I read is whether one chooses to be authentic, transparent, vulnerable or to be a real estate agent engaged in marketing.

If Easter means nothing to you. then send bunnies and eggs. No one will be offended.

If Easter does mean something to you, sharing the hope is not such a bad thing either. In a world where news is dominated by people writing their last chapter, does not the enduring legacy of peace not deliver a needed message?

Those who understand Easter will be found early that morning anticipating the sunrise. 

I would choose to be authentic, share hope, and not worry about hope being an unacceptable message. You are more likely to discover that hope is the universal message the binds us all into one. Can you be so bold?

We send a mass Easter email out to our data base.  I also send a text message to our close data base on holidays. 

I send out a more "generic-style" e-card to my sphere and leads. Actual Easter cards go only to close friends and family.

No, I avoid discussing anything related to religion.

I stay away from religious cards and go more w/ the season.  Or I pick an offbeat holiday like Groundhog's day.  Last year, I did a card for spring cleaning tips and this year for floors that are best if you have allergies.

Lise Howe - I do not specifically send Easter cards. Whatever I receive every month from Buffini & Company is what I send! 

Partially because we do not celebrate Easter.

We send Spring related cards to our subdivisions and sphere.

No, I don't because not everyone celebrates Easter with Bunnies and eggs.  For some folks it has so much more meaning...

I send cards for just about every holiday, but Easter. I do a mailing of my baseball schedules in the spring, and I guess that's why I never sent out Easter cards.