1,677,896
No. It's been years since we've done that.
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Noah Seidenberg
Evanston, IL
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John McCormack, CRS
Albuquerque, NM
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Sandy Padula & Norm Pa...
, CA
5,244,313
I haven't done any real print advertising in years and years. Never had any real ROI. Buyers are on-line and mobile these days.
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John McCormack, CRS
Albuquerque, NM
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Sandy Padula & Norm Pa...
, CA
1,771,967
I am not much for paper ads these days Chris but my company does it or me at no charge to me as a benefit.
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John McCormack, CRS
Albuquerque, NM
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Sandy Padula & Norm Pa...
, CA
4,321,670
Chris Locke - I used to - specially in Indian newspapers. People still remember me which is strange - as I stopped it almost 8 years ago!
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John McCormack, CRS
Albuquerque, NM
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Sandy Padula & Norm Pa...
, CA
175,614
No. I have found many clients are online and at the major sites like Zillow.com, Trulia.com, Realtor.com, etc.
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Sandy Padula & Norm Pa...
, CA
981,543
The cost here in New Orleans has become to expensive for my taste. Now I focus on social media outlets.
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Sandy Padula & Norm Pa...
, CA
12,445
277,848
I tried my luck a month ago. Spent $800 for local newspaper with supposed 20,000 delivery rate. Ad looked great and advertised four of my condos.
Got 1 call.
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Sandy Padula & Norm Pa...
, CA
1,257,383
Shows ones presence. With internet fewer agents are neighborhood specialists any more... Farming is more effective.
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Sandy Padula & Norm Pa...
, CA
1,713,576
I can't remember the last time I did but my business model is out of state and out of country investors. I do get business from press releases and being interviewed by local mags, newspapers, and television. I also write a weekly column for Homes and Land Magazine and this way I do get local business.
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Sandy Padula & Norm Pa...
, CA
3,627,372
I have in the past but not in the past 3 years.
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Sandy Padula & Norm Pa...
, CA
921,504
Do not trust the response of those not in your area and who are not currently spending money on print media. YOU MUST DO YOUR OWN RESEARCH or give more money to Zillow.
I use print media for my business, but I do not advertise real estate.
In your example, I would imagine those ads accomplish very little in generating new business, but does more to validate your business when sitting across the dining room table of the home owner.
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Sandy Padula & Norm Pa...
, CA
4,434,227
I advertise my open houses in the newspaper.
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Sandy Padula & Norm Pa...
, CA
2,759,862
Good morning Chris. I do see a lot of real estate folks advertising in local publications. I often wonder their ROI.
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Sandy Padula & Norm Pa...
, CA
316,098
Not much anymore. In this market when property is priced well it sells very quickly.
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Sandy Padula & Norm Pa...
, CA
2,234,761
My company still does this. There is a real estate section in one local publication that people look for. The sellers expect to see it.
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Sandy Padula & Norm Pa...
, CA
630,301
5,773,924
In some markets, print still rules, and in other it does not! It all depends on the marketplace. A
4,800,282
We've found that our local paper is useful for open house ads. Other than that, some agents get good listing leads by constantly spending a fortune on pasting their name on as many pages as they can afford.
3,986,423
979,796
Chris - I used to work for a broker that advertised in anything and everything. He would get a lot of calls, but most of the leads were worthless, and the conversion rate was very, very low.
Now I work for a broker that does not do print marketing, and I do not do it myself. I have not see too much of it (real estate print marketing) in my area, even in the local papers.