Special offer

Spam prevention
Joe Petrowsky
Mortgage Consultant, Right Trac Financial Group, Inc. NMLS # 2709 - Manchester, CT
Your Mortgage Consultant for Life

Sending them business is the best way to market to them.

May 06, 2015 10:49 PM
Tony and Suzanne Marriott, Associate Brokers
Serving the Greater Phoenix and Scottsdale Metropolitan Area - Scottsdale, AZ
Coldwell Banker Realty

Joe nailed this one!


Nov 09, 2017 04:13 AM
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Do not spam.   Offer something of value.

May 07, 2015 04:52 AM
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

 Direct mail. Cold calling using the telephone. Open house drop ins. Paying the broker to mail to office agents. Those are all effective marketing methods. However, they have very little chance of growing your business.

What do you bring of value to the equation, that different you from every other mortgage broker? 

Ok, what do REALTORS value most? Offer that.

What do REALTORS fear most? Solve that.

If you don't know the answer to any of those, it is time to pick up the phone and start buying lunch for local REALTORS. Ask these REALTORS what they value and fear most.

When you have some stuff, then pay the broker for access.

Be aware, you are asking the agent to deliver to you a client that the agent may have spent up to $1.000 to get to this stage. If the lender does not close the deal, you burned the agents asset. flushed their money and left ruin and rubble in the wake. This is no simple request you present. Bring value or solutions...then you can get an agents attention.

May 07, 2015 03:13 AM