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Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

If people bitched at you as much as we do to them, you'd run too!!!

Jun 19, 2015 09:07 PM
John McCormack, CRS
Albuquerque Homes Realty - Albuquerque, NM
Honesty, Integrity, Results, Experienced. HIRE Me!

Money... Money....Money. 

Jun 20, 2015 12:10 AM
Sandy Padula & Norm Padula, JD, GRI
HomeSmart Realty West & Florida Realty Investments - , CA
Presence, Persistence & Perseverance

With any corporation, it had to be a financial one.

Jun 19, 2015 11:36 PM
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Joe Petrowsky They need money or AR wasn't the profit center they had thought it would bring. Their customer base is the every day consumer who they can brainwash into thinking they provide a valued service.

Jun 19, 2015 11:29 PM
Chris and Dick Dovorany
Homes for Sale in Naples, Bonita Springs and Estero, Florida - Naples, FL
Broker/Associate at Premiere Plus Realty

I believe it was out of their area of expertise and had no clue on what to do with it.  Most likely when Ben approached them they did the happy dance.

Jun 19, 2015 11:20 PM
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

They did not see any increase in revenue .

Jun 19, 2015 09:36 PM
William Feela
Realtor, Whispering Pines Realty 651-674-5999 No.


Jun 19, 2015 09:30 PM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Probably too much of a drain on resources and a distraction.  Maybe it reduced their profit margin (which doesn't look so hot for a public company).

Jun 19, 2015 09:29 PM
Silvia Dukes PA, Broker Associate, CRS, CIPS, SRES
Tropic Shores Realty - Ich spreche Deutsch! - Spring Hill, FL
Florida Waterfront and Country Club Living

Maybe they got tired of owning a platform whose members are often less than appreciative of them.

Jun 19, 2015 09:05 PM
Shuchi Agrawal
Kanam Realty Group/Kanam Commercial - Flower Mound, TX
Serving Dallas / Ft. Worth

It probably didn't fit their business model - they want to get leads and consumers and Active rain is like a news channel that provides programming without a fixed agenda... 

Jun 19, 2015 07:35 PM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Money makes the world go round...and they needed it.  Barbara Todaro I don't think that was the reason...but it very funny.  A

Jun 20, 2015 02:07 PM
Stefan Winter
Real Estate in IL & NV | Owner of Real Estate Web Tech | Daily Vlogger - Las Vegas, NV
Owner - Winter Group & Real Estate Web Tech

Cash, after paying 3.5 billion to buy Trulia less then a year ago, I don't think they saw much profit from ActiveRain so why keep it. It does not help them except for a few monthly fee's. Much more money in getting agents to pay hundreads per zip code. 

Plus Zillow being post IPO, it is a lot harder to get large chunks of investor or venture capital money. 

Jun 20, 2015 03:14 AM
Jon Zolsky, Daytona Beach, FL
Daytona Condo Realty, 386-405-4408 - Daytona Beach, FL
Buy Daytona condos for heavenly good prices

Zillow is business, AR is ... we do not know what it is. Zillow also does not know what it is.

But why business like Zillow would need somthing as undefined as AR?

Jun 24, 2015 02:25 PM
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

Frankly my dear, they didn't give a damn. My apologies to Rhett Butler for stealing his line.

Jun 20, 2015 09:29 AM
Carla Muss-Jacobs, RETIRED
RETIRED / State License is Inactive - Portland, OR

AR has members dropping.  Zillow is a bane to our existence and a direct competitor.  No wonder no one wanted to join AR.  And, AR is a money pit.  It used to get great Google juice, ranking and SERPS.  Now . . . NOTHING!!  And with Zillow wanted to dominate every single home in the entire real estate universe, and be the first page Google for each and ever listing, they weren't about to do a thing to get OUR posts placed high.  I have better things to do then to write AR real estate posts that don't get ranked and make my phone ring.

Jun 20, 2015 04:58 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

I think too many were not blogging, leaving, and talking bad about Z & T.  

Jun 20, 2015 03:25 AM
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

I never really understood why Trulia bought ActiveRain in the first place.  I don't think it fits into their business model.

Jun 20, 2015 02:22 AM
Renee Paray
Coldwell Banker Realty - Blue Bell, PA

They decided the value of AR is near or at its peak, so it was time to liquidate and receive the best price for AR. 

Jun 20, 2015 02:11 AM
Kevin J. May
Florida Supreme Realty - Hobe Sound, FL
Serving the Treasure & Paradise Coasts of Florida

It's plain to see that Zillow is more of an entertainment site than a Real Estate site. There's room enough for both just not together.

Jun 20, 2015 01:06 AM
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

I don't think it really fit their portfolio of business lines really well. MIght be better for them to sell and reinvest that money into those aspects of their business that are more profitable to them.

Jun 20, 2015 12:59 AM