921,504
Email subject lines are a well studied 'science' with nearly unlimited a/b tests available to substantiate the process.
The key factor is knowing your database.
For email recipients to which you have not real relationship, (i.e. no established value) using traditional subject line construction, including the 'Sorry' message do work. However, sorry and thank you are one shot wonders if they betray the reader.
I have an exhaustive study on subject line construction with a gazillion examples provided by one the the nations largest marketing technology companies. You know what to do.
Again this morning my image appears to the left as the blue default silhouette.
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Peter Mohylsky, Destin...
Miramar Beach, FL
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Thomas J. Nelson, REAL...
La Jolla, CA
5,774,095
Peter,
I am anti-drip email. The personal touch produces more sales and referrals in our opinion, and I unsubscribe as fast as possible. A
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Peter Mohylsky, Destin...
Miramar Beach, FL
3,421,649
I am with Bob Crane Honest and Personal and I'd add engaging.
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Bob Crane
Stevens Point, WI
223,950
I received some interesting emails from Best Buy over the holidays and I incorporated them in my drips. One was a ! Then subject line and one :) and subject line. Figures marketing agents at Best Buy smarter than I
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Peter Mohylsky, Destin...
Miramar Beach, FL
1,614,223
I use "thank you for..." a lot.
I have to do this for my e-report I send out monthly. So for example last summer when I sent out my "Lawn Care" e-report (part of my curb-appeal series), the subject line was "Pssst, Got and Weed?" and when they opened it, the first sentence was How to control weeds in your lawn...That includes Blog titles in Active Rain.
So I do things like that. I'm a marketing junkie, so I study these things. Just do not abuse the subject line with your regular recipients. Annette Lawrence , Palm Harbor, FL 727-420-4041 made some great comments too.
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Peter Mohylsky, Destin...
Miramar Beach, FL
787,094
Subject - Tony & Dani Lewis RE/MAX of Valencia
I want it to be known that this is from me. Read it, delete it, send it to Spam, whatever you do, know it's from me.
4,800,282
There's a whole science to email subject lines. Free and Limited Time are other big response headers.
4,273,331
6,662,159
Be careful with innovative ways to get people's interest in an email heading.
The spammers have already tried the best of them and when you use these techniques you will look like a spammer and your email will end up in the spam folder too.
3,074,289
5,253,361
Interesting answers..the only email marketing I do is an e-newsletter to my sphere and past and current clients. I send it the beginning of each month and is very effective.
5,584,478
152,917
I do the same, Greg Cremia . My email is overrun with drip campaigns from lenders and unless I really want to see the content I delete them.
4,434,227
2,229,820
Wow, I may have to use those words and test them on my next email drip.
Thanks,
557,036
The only drip i use are property updates and the recipients look forward to those emails.