Carol Williams, Retired Agent / Broker / Property Manager (Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals.)

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Rainmaker
1,614,907
Sandy Padula and Norm Padula, JD, GRI
HomeSmart Realty West & Lend Smart Mortgage, Llc. - Carlsbad, CA
Presence, Persistence & Perseverance

This is akin to 'ambulance-chasing' attorneys

Nov 24, 2016 06:27 AM
Rainmaker
846,120
Marco Giancola
Beachfront Realty - Miami Beach, FL
Realtor (305)608-1922, Miami Beach Florida

No but that is bad. It is how so many people became upside down borrowing equity for material goods such as cars and boats and we know the rest of that story.

Nov 24, 2016 08:19 AM
Rainmaker
3,867,234
Michael Jacobs
Pasadena, CA
Los Angeles Pasadena 818.516.4393

I haven't seen it but I don't think it's the right message.  

Nov 24, 2016 05:28 AM
Rainmaker
4,093,892
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

I don't like it....your home should not be your ATM!

Nov 24, 2016 05:24 AM
Rainmaker
3,280,484
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of the Manchester NH's area Leading Agents

That is why so many people lost their homes 2007-2011 because they used their home as a bank.

Nov 24, 2016 07:32 AM
Rainmaker
3,777,681
Nina Hollander
Coldwell Banker Realty - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

I haven't seen it, but I hate the whole idea. We had so many short sales because people used their homes as piggy banks for the wrong reasons some years back.

Nov 24, 2016 06:01 AM
Rainmaker
5,559,133
Barbara Todaro
RE/MAX Executive Realty - Retired - Franklin, MA
Previously Affiliated with The Todaro Team

haven't seen it....many use their equity as their free cash!!!

Nov 24, 2016 05:55 AM
Rainmaker
855,650
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

"House Call Mortgage"

Let us make them infamous.

Based on history, they KNOW this is a gateway drug that will lead to incredible profit from fees and penalties all banks depend on. This is TARGETING homeowners who lack fiscal discipline...THEIR PREFERRED and PERFECT CLIENT.

Is it evil. You bet.
Is evil and bank synonymous. YOU BET!

Has any of them gone to prison. No, not one.

Nov 25, 2016 05:04 AM
Rainmaker
901,967
Jennifer Mackay
Counts Real Estate Group, Inc. - Panama City, FL
Your Bay County Florida Realtor 850.774.6582

I'm not fan of anything saying "Your" in their advertising - awfully presumptous of them to do so

Nov 25, 2016 03:57 AM
Rainer
97,766
Carol Wilson
Your $imple Home - Toronto, ON

Those ads, in my opinion, are designed to appeal most strongly to those of later age who may no longer be weighing their decisions properly, and can't quite think things through.  The vulnerable elderly are probably their "best" customers! 

Nov 24, 2016 07:30 PM
Ambassador
3,722,076
Patricia Kennedy
RLAH Real Estate - Washington, DC
Home in the Capital

I've missed this ad, but yikes!  Your house is a savings account!  And withdrawals should not be done lightly.

Nov 24, 2016 05:13 PM
Ambassador
3,988,408
Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
The right Charlotte REALTOR!

I don't like that either, Carol Williams and no, I hadn't heard of them until reading your question.

Nov 24, 2016 01:49 PM
Ambassador
2,969,435
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate

I have not seen it.  The home is the bank's bank.  It is a great message for the banks ... not for consumers.  

Nov 24, 2016 08:30 AM
Rainmaker
1,508,875
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Calabasas CA

Let's do it again and take all equity out of your houses. Sounds too familiar....

Nov 26, 2016 12:19 AM
Rainmaker
3,711,791
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Not thrill about it.

Nov 25, 2016 09:16 AM
Ambassador
5,087,902
Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities - Stevens Point, WI
Forestland Experts! 715-204-9671

Never saw it.

Nov 24, 2016 09:39 PM
Ambassador
4,310,612
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Carol Williams - believe me, that is sending the wrong message!

Nov 24, 2016 09:23 PM
Rainmaker
3,985,753
William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

Just another stat up that is trying to get ahead with gimicks

Nov 24, 2016 09:19 PM
Rainmaker
1,707,191
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

I do investment real estate but a personal home is somewhat of an investment since you put out money for it, but to treat it like the bank got a lot of people in trouble in the bubble years.

Nov 24, 2016 07:55 PM
Rainmaker
1,157,329
FN LN
Toronto, ON

I have not seen that commercial.

Nov 24, 2016 07:28 PM
Ambassador
2,529,401
Fred Griffin Tallahassee Real Estate
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

      Lots of people used their home for their bank in the mid 2000's... many of them were foreclosed upon.

Nov 24, 2016 05:47 PM
Rainmaker
1,678,041
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg Real Estate

They must not be in my area but here we go again with a bad idea. House = ATM

Nov 24, 2016 11:14 AM
Rainmaker
1,346,573
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

Sorry, don't watch TV.

Nov 24, 2016 10:16 AM
Rainmaker
3,246,752
John Pusa
Berkshire Hathaway Home Services Crest - Glendale, CA
Your All Time Realtor With Exceptional Service

Carol Williams I have not see it, but it is a bad message.

Nov 24, 2016 10:01 AM
Ambassador
2,048,686
Silvia Dukes PA, Broker Associate, CRS, CIPS, SRES
Tropic Shores Realty - Ich spreche Deutsch! - Spring Hill, FL
Florida Waterfront and Country Club Living

I think it's dangerous. 

Nov 24, 2016 09:18 AM
Ambassador
3,986,387
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

I think for their business it is an attention getter. I don't like the message it conveys to encourage people to borrow money when they may not need to.

Nov 24, 2016 09:08 AM
Rainmaker
4,799,256
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

I think that can be very misleading.  

Nov 24, 2016 08:34 AM
Rainmaker
2,596,120
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

That's how we all got into this mess. Pay the house off & leave it alone!

Nov 24, 2016 07:43 AM
Rainmaker
3,900,347
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Using your home as a bank has had this country in real estate slumps more than a couple of times in the last 40 years!

Nov 24, 2016 07:35 AM
Rainmaker
5,230,837
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Tacky at best.  What they mean is your home is our bank.  LOL

Nov 24, 2016 07:35 AM
Ambassador
4,427,226
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Haven't seen it. I think it;s the wrong message about managing your finances

Nov 24, 2016 06:50 AM
Rainmaker
1,124,123
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

Working on a case the owner bought a home for $230K back decades ago. They owe the bank a total $978,000.... Have not paid a mortgage in 10 years because of taking out or refin. 

Nov 24, 2016 06:23 AM
Rainmaker
1,434,927
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Carol Williams It sounds like the big Baby Boomer reverse mortgage bombardment.  I don't like it either.

Nov 24, 2016 06:14 AM
Rainmaker
4,433,283
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

No

Nov 24, 2016 05:54 AM
Rainmaker
1,525,149
Sybil Campbell
Fernandina Beach, FL
Referral Agent Amelia Island Florida

I haven't seen it.

Nov 24, 2016 05:45 AM
Rainmaker
6,223,067
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

I have not seen this commercial.

Nov 24, 2016 05:26 AM
Rainmaker
3,069,284
Tony and Suzanne Marriott, Associate Brokers
Serving the Greater Phoenix and Scottsdale Metropolitan Area - Scottsdale, AZ
Haven Express @ Keller Williams Arizona Realty

Have not seen it

Nov 24, 2016 05:18 AM
Rainmaker
1,361,977
Raymond E. Camp
Howard Hanna Real Estate Services - Ontario, NY
Licensed Real Estate Salesperson Greater Rochester

Greed

Nov 24, 2016 05:12 AM