Justin Arlequin, Licensed Mortgage Loan Originator NMLS 1507059 (DHI Mortgage | a D.R. Horton Company)

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Rainmaker
5,076,645
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

I've marketed that when I was actively working..... Custom builder will build on your lot with your plan or his.... write blog posts.... mail postcards to owners of lots.... he could go partners with a land owner.... establish a price for the lot.... find a buyer for a custom home on that lot... and you have a deal....

 

Dec 14, 2016 02:42 PM
Rainmaker
784,496
Susan Laxson CRS
HomeSmart Professionals - La Quinta, CA
Local Knowledge & Global Network

Barbara Todaro has the best answers and she is always a good person to ask!

Dec 14, 2016 03:36 PM
Ambassador
4,300,966
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Justin Arlequin I am sure Barbara Todaro will have an answer on this.

Some good ideas in other answers, too. Good Luck.

Dec 14, 2016 02:46 PM
Ambassador
2,361,215
Fred Griffin, on leave of absence from ActiveRain
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

 Where is Barbara Todaro?  She will have the answer.

Dec 14, 2016 02:37 PM
Ambassador
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Katerina Gasset
Get It Done For Me Virtual Services - Wellington, FL
Get It Done For Me Virtual Services

Barbara Todaro  has your answer, no need to expand on it. 

Dec 14, 2016 04:22 PM
Rainmaker
413,480
Lynnea Miller
Bend Premier Real Estate - Bend, OR
Premier Real Estate Service in Central Oregon

In this case, I would go directly to the agents (perhaps via permission to attend an office meeting?) and let them know that if they have clients purchasing a lot with the intent to hire a builder, working with your builder would provide commission - and make sure your builder will do this! Have a formal agreement how this would work - say 20% of commission at contract signing, 40% after framing, and the balance at completion. We have builders in the area offering these incentives for agents to recommend them to clients. 

Dec 14, 2016 11:26 AM
Rainmaker
3,053,814
Tony and Suzanne Marriott, Associate Brokers
Haven Express @ Keller Williams Arizona Realty - Scottsdale, AZ
Serving Scottsdale, Phoenix and Maricopa County AZ

Barbara Todaro nailed this one!

Dec 15, 2016 03:56 AM
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Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities - Stevens Point, WI
Forestland Experts! 715-204-9671

I am sure Barbara Todaro will have some insight on this as will Mike Rock 

Dec 14, 2016 07:03 PM
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Debbie Reynolds
Platinum Properties - Clarksville, TN
Your Dedicated Clarksville TN Real Estate Agent

Spread the word to other agents as they have the buyers that will need the services. You can work together on it.

Dec 14, 2016 02:47 PM
Ambassador
3,113,689
Paul S. Henderson, REALTOR®, CRS
RE/MAX Northwest. - Tacoma, WA
Tacoma Washington Agent/Broker & Market Authority!

 I would get a commission from said builder for selling his custom homes no matter what lot they put it on. ...

Dec 14, 2016 01:26 PM
Rainmaker
863,796
Les & Sarah Oswald
Realty One Group - Eastvale, CA
Broker, Realtor and Investor

Have never sold land. The best person to ask is Barbara Todaro

Dec 15, 2016 07:36 AM
Rainmaker
3,222,261
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

I would have a one to one phone call with Barbara Todaro and pick her past knowledge on the suggest.

 

Dec 15, 2016 06:27 AM
Rainmaker
1,554,099
Sandy Padula and Norm Padula, JD, GRI
HomeSmart Realty West & Geneva Financial, Llc. - Carlsbad, CA
Presence, Persistence & Perseverance

As Barbara Todaro Wrote. Patience and diligence is the key!

Dec 15, 2016 05:53 AM
Rainmaker
3,170,941
Nina Hollander
Coldwell Banker Residential Brokerage - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

See what Barbara Todaro says... she's got experience here.

Dec 15, 2016 04:28 AM
Rainmaker
3,838,720
Dorie Dillard CRS GRI ABR
Coldwell Banker United Realtors® ~ 512.750.6899 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

The guru of marketing builders Barbara Todaro has the answer!

Dec 14, 2016 07:31 PM
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Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

It should be coordinated with a model home.

Dec 14, 2016 05:54 PM
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Debbie Laity
Cedaredge Land Company - Cedaredge, CO
Your Real Estate Resource for Delta County, CO

I think what you put in your title says it all and would be a good place to start. 

Dec 14, 2016 04:06 PM
Rainmaker
4,432,317
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

Others have answered.

Dec 14, 2016 01:28 PM
Rainmaker
754,761
Jeff Pearl
RE/MAX Distinctive / LIC in VA - Lovettsville, VA
Full Service Full Time Realtor

Most buyers want to choose their own builder first. Then they look for a lot. There are many builders that will build on any lot even though they might not advertise that. Talk to a few builders, and see how they work. I have one that offers 2% on the base price sale amount. Add that to whatever you get for the lot sale if you list it or represent the buyer on the lot.

Dec 14, 2016 12:54 PM
Rainmaker
3,334,561
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

If your target are buyers, blogging, and print ads can be effective.

For Realtors, direct contact with email follow-up!

Dec 14, 2016 12:16 PM
Rainmaker
1,157,274
FN LN
Toronto, ON

"Best way" depends on the specific target market.

Dec 14, 2016 11:11 AM
Rainmaker
4,131,012
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

I have seen custom builders develop connections with listing agents of land in certain areas.

Dec 16, 2016 09:43 AM
Rainmaker
853,911
Jennifer Mackay
Counts Real Estate Group, Inc. - Panama City, FL
Your Bay County Florida Realtor 850.774.6582

Mail outs, blog posts, advertisiments - lots of ways to get results

Dec 15, 2016 05:32 AM
Rainmaker
1,499,587
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Calabasas CA

I think, it also depends on the location, but online marketing can give you unlimited exposure, so it is up to  time you want to invest and your budget. 

Dec 14, 2016 07:53 PM
Ambassador
3,680,784
Patricia Kennedy
RLAH Real Estate - Washington, DC
Home in the Capital

Pictures of homes on other lots?  

Dec 14, 2016 05:39 PM
Rainmaker
5,458,476
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Market to lot owners.

Dec 14, 2016 04:23 PM