Annette  Lawrence , Palm Harbor, FL 727-420-4041, Making FLORIDA Real Estate EZ  (ReMax Realtec Group)

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Rainmaker
78,986
Robert Newman
Inbound Real Estate Marketing L.L.C. - Buffalo, WY
Creating Enduring Online Marketing Results

Google has three separate programs that combined manage "SEARCH." As a whole. They all have cute names. Hummingbird 

Hummingbird - This was update the main feature was recognizing keywords by syntax. In other words recognizing keywords without you having to use them specifically. Looking at a page and contextually understanding what you where TRYING to convey. This update worked out so well they permanently added the functionality to google search and called this specific part of the google program "hummingbird". 

 

RANKBRAIN affects 30% of search and is the Artifical Intelligence conversation that started this thread.RANKBRAIN is specifically used on keywords that are extremely long and infrequently used. Many people type whole sentences into "google" like: "Where can I go in Lawndale to find the best auto mechanic". Rankbrain LEARNS by sending these inquiries to what it THINKS are the best answers. It can "decide" if it made the right decision based on how long you spend on the website it sent you too. Whether you stay or go... it "learns" and UPDATES ITSELF. 

 

PENGUIN: Actively seeks out websites that attempt to "game google" it has over 200 metrics to it and is far to complicated to try to explain. Suffice it to say a MAJOR part of Googles search algorithm is dedicated to finding and penalizing websites that use "shortcuts" to gain rank in google search. 

 

It's Inbound Real Estate Marketing :-). I hope this helps if not let me know what I can clarify. 

 

Mar 11, 2017 07:19 PM
Rainmaker
2,977,156
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of Manchester NH's Leading Agents

Google is all about gathering info, free has a price, but some do not know or care

Mar 11, 2017 06:32 AM
Ambassador
4,170,337
Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities - Stevens Point, WI
Forestland Experts! 715-204-9671

I think that Google is Brilliant, I enjoy most of their free stuff, and I suspect that they enjoy spying on me.

Mar 11, 2017 08:30 AM
Rainmaker
4,410,057
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Annette,

Regardless of the word "free" there is a big payoff for Google.

Mar 11, 2017 07:36 AM
Rainmaker
3,244,555
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Just when you think it is free you pay the price!

Mar 11, 2017 06:46 AM
Rainmaker
562,686
Nathan Gesner
American West Realty and Management - Cody, WY
Broker / Property Manager

I think they started out providing email and a browser and then evolved into this bigger stuff.

Mar 12, 2017 06:59 AM
Rainmaker
842,714
Jennifer Mackay
Counts Real Estate Group, Inc. - Panama City, FL
Your Bay County Florida Realtor 850.774.6582

I avoid G at all costs whenever possible - if I were a conspiracy theorist I would unload

Mar 12, 2017 05:47 AM
Rainmaker
3,052,051
Tony and Suzanne Marriott, Associate Brokers
Haven Express @ Keller Williams Arizona Realty - Scottsdale, AZ
Serving Scottsdale, Phoenix and Maricopa County AZ

Ron and Alexandra Seigel nailed this one!

Mar 12, 2017 05:14 AM
Rainer
2,925
merna canavati
JLA - Houston, TX
Real estate agent serving Houston

Google's major income comes from advertising. Offering free benefits, attracting more people while making more money through advertising.

Mar 11, 2017 09:59 PM
Ambassador
4,299,501
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Annette Lawrence , Palm Harbor, FL 727-420-4041 - plan with purpose! Love that.

Mar 11, 2017 09:46 PM
Rainmaker
1,488,078
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Calabasas CA

 

I believe that people who run and create Google are incredibly smart. 

Mar 11, 2017 08:43 PM
Ambassador
3,969,112
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude

I can't think that much tonight!

Mar 11, 2017 08:29 PM
Ambassador
2,352,394
Fred Griffin, on leave of absence from ActiveRain
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

 I rate them with NSA and CIA for invasion of privacy.

Mar 11, 2017 06:07 PM
Rainmaker
3,981,341
William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

The smart ones have a plan and expand on it

Mar 11, 2017 05:19 PM
Rainmaker
3,799,098
Dorie Dillard CRS GRI ABR
Coldwell Banker United Realtors® ~ 512.750.6899 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Nothing is free with Google..they are brilliant, gathering all kinds of information and we flock to it..it is the only game in town. 

Mar 11, 2017 03:10 PM
Ambassador
3,982,889
Debbie Reynolds
Platinum Properties - Clarksville, TN
Your Dedicated Clarksville TN Real Estate Agent

Of course they were looking at the big picture and mining data they were collecting. In doing that they gave away free stuff, got us hooked and frankly I think it was brilliant. It is my personal choice to use they products and I can switch anytime I want. The others however will catch up one day as well. 

Mar 11, 2017 01:07 PM
Rainmaker
1,231,211
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

Yep, nothing is for free.  Always known it was to power intelligence on people for advertising/etc.

 

P.S.  The GPhone is not free.

Mar 11, 2017 12:01 PM
Rainmaker
768,812
Kasey & John Boles
Jon Gosche Real Estate, LLC - BoiseMeridianRealEstate.com - Boise, ID
Boise & Meridian, ID Ada/Canyon/Gem/Boise Counties

I've always thought Google was brilliant and innovative.  I'll have to go read the respons from Inbound Real Estate Marketing on your other question. -Kasey

Mar 11, 2017 11:34 AM
Rainmaker
3,061,345
Nina Hollander
Coldwell Banker Residential Brokerage - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

To be honest, I never think about google except to search on the web. My gmail account is for junk mail. 

Mar 11, 2017 10:22 AM
Rainmaker
4,958,330
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

I only know my purpose for using it...IT MAKES MY PHONE RING....

Mar 11, 2017 10:03 AM
Rainmaker
1,827,457
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

Google is king of the Hill

Mar 11, 2017 07:42 AM
Rainmaker
1,007,760
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

Some of the modern technology like UI, machine language finally allows a better tool. When I say better it is slightly more efficient than those from a decade ago.  Google phone is a flop. Google product is still a hit and miss.

At a celebration of life not long ago, I related to the audience about flat panel technology made in the early 1980s. I pulled a saved eMail sent from 1983 from the relative. People say what? We just started using flat panel and eMail this is 34 years ago! Indeed, everything developed today has deep root. Today's cell phone antenna was deemed to be limited in size as early as 1950s.

Mar 11, 2017 07:39 AM
Ambassador
1,632,048
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

Google is very smart.

Mar 11, 2017 07:14 AM
Rainmaker
1,054,777
Anthony Acosta - ALLATLANTACONDOS.COM
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

Thank you for sharing.

Mar 11, 2017 07:09 AM
Rainmaker
5,347,770
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Very smart.

Mar 11, 2017 06:51 AM
Ambassador
3,282,859
Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
Charlotte Homes for Sale - Charlotte Neighborhoods

Pioneers in the intel-gathering, for sure!  As Scott Godzyk mentioned, many don't care that there is a price to pay.

Mar 11, 2017 06:50 AM
Rainmaker
1,039,478
Dave Martin (703) 585-4687
Fairfax Realty - Fairfax, VA
Making Realty Dreams a Reality #WeWillGetYouHome

While it would be nice if a business just GAVE (Gee what a great idea to create a genuine businesses that help just to HELP) but they are primarily a data mining company as nearly every online company is.

Dec 10, 2017 09:03 AM
Rainmaker
3,144,287
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Wow I learn so much by the answers for your blog THANKS!

 

Mar 12, 2017 08:20 AM
Rainmaker
4,797,131
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Google is very smart.

Mar 12, 2017 06:22 AM
Rainmaker
1,528,076
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg IL Real Estate

The question hurts my head ....

Mar 11, 2017 10:53 AM
Rainmaker
1,157,274
FN LN
Toronto, ON

Without reading your linked post, some purposes are to sell advertising and make revenue from various other sources and develop a very large dataset of information to be used for many purposes.

Mar 11, 2017 09:59 AM
Rainmaker
430,281
Greg Cremia
Shore Realty of the Outer Banks - Nags Head, NC

I stopped using g products more than a decade ago. Analytics is what g uses to steer customers away when they are ready to make a purchase.

Mar 11, 2017 07:57 AM
Rainmaker
2,783,475
Kathleen Daniels
KD Realty - 408.972.1822 - San Jose, CA
San Jose Homes for Sale-Probate & Trust Specialist

Google was very smart.  Most people are just asleep when it comes to knowing the price they pay for "free".

Mar 11, 2017 07:42 AM