979,904
It was a mixture of all when I was an agent. I have since invested heavily in social media ad impressions with a third party vendor for non real estate endeavors, it's one of the best decisions I've made. It's done like clockwork, I just write the checks.
-
Doug Dawes
Topsfield, MA
-
Eve Alexander
Tampa, FL
-
Evelina Tsigelnitskaya
Sunny Isles Beach, FL
-
Debe Maxwell, CRS
Charlotte, NC
-
Diana Dahlberg
Pleasant Prairie, WI
-
Steve Penner
Winnipeg, MB
-
Peter Testa
Danbury, CT
-
Kathleen Daniels, Prob...
San Jose, CA
-
Bob "RealMan" Timm
Minot, ND
-
Lyn Sims
Schaumburg, IL
-
Michael Jacobs
Pasadena, CA
-
Dario Ferreira
Attleboro, MA
5,275,816
Why do you assume that they don't. Real estate agents are all over social media. And I don't use social media to educate my "peers." Not my job. Educating potential clients is a different story altogether.
-
Doug Dawes
Topsfield, MA
-
Evelina Tsigelnitskaya
Sunny Isles Beach, FL
-
Lyn Sims
Schaumburg, IL
-
Diana Dahlberg
Pleasant Prairie, WI
-
Steve Penner
Winnipeg, MB
-
Kathleen Daniels, Prob...
San Jose, CA
-
Bob "RealMan" Timm
Minot, ND
-
Michael Jacobs
Pasadena, CA
-
Pete Xavier
Pacific Palisades, CA
1,095,640
It's just like a recent Q about how to get agents interested in blogging. Some just don't take to it. In CRE where the old timers still live (though lots of fresh blood there too) lots of brokers are not tech-comfy and so they don't.
So what you said, plus desire! Still a belly-belly biz. Having that presence and visibility sure helps, though!
I hope the ones who won't plug in never do - works for me!
-
Doug Dawes
Topsfield, MA
-
Evelina Tsigelnitskaya
Sunny Isles Beach, FL
-
Debe Maxwell, CRS
Charlotte, NC
-
Diana Dahlberg
Pleasant Prairie, WI
-
Steve Penner
Winnipeg, MB
-
Ron and Alexandra Seigel
Carpinteria, CA
-
Bob "RealMan" Timm
Minot, ND
-
Michael Jacobs
Pasadena, CA
-
Pete Xavier
Pacific Palisades, CA
3,651,325
yes! yes! yes! plus add lazy!
-
Doug Dawes
Topsfield, MA
-
Michael Jacobs
Pasadena, CA
-
Debe Maxwell, CRS
Charlotte, NC
-
Bob "RealMan" Timm
Minot, ND
-
Diana Dahlberg
Pleasant Prairie, WI
-
Anita Clark
Warner Robins, GA
-
Kathleen Daniels, Prob...
San Jose, CA
-
Pete Xavier
Pacific Palisades, CA
155,437
I don't believe most business owners (and that includes agents) know how to use social media for profit. It's not just about posting listings. You have to build a brand, bring value, and convert viewers to leads.
That being said, it takes time to both learn and execute.
-
Doug Dawes
Topsfield, MA
-
Debe Maxwell, CRS
Charlotte, NC
-
Bob "RealMan" Timm
Minot, ND
-
Diana Dahlberg
Pleasant Prairie, WI
-
Karen Climer
Orlando, FL
-
Michael Jacobs
Pasadena, CA
-
Pete Xavier
Pacific Palisades, CA
-
Candice A. Donofrio
Fort Mohave, AZ
6,650,182
What is the greatest reason why so many fail at this game, they dont do the things that they need to do.
-
Doug Dawes
Topsfield, MA
-
Michael Jacobs
Pasadena, CA
-
Debe Maxwell, CRS
Charlotte, NC
-
Bob Crane
Stevens Point, WI
-
Bob "RealMan" Timm
Minot, ND
-
Diana Dahlberg
Pleasant Prairie, WI
-
Pete Xavier
Pacific Palisades, CA
775,625
This would not apply to me, my social media is booming with activity. Followers, likes, comments... I don't invest hours into it either. I do however know how to work it & we get great results from it. My partner just got a beautiful listing from social media.
-
Doug Dawes
Topsfield, MA
-
Michael Jacobs
Pasadena, CA
-
Debe Maxwell, CRS
Charlotte, NC
-
Peter Testa
Danbury, CT
-
Bob "RealMan" Timm
Minot, ND
-
Diana Dahlberg
Pleasant Prairie, WI
-
Pete Xavier
Pacific Palisades, CA
1,533,854
I can tell you why I don't do it. It's a waste of time for me. I'd rather build an audience to MY WEBSITE which I have full control over and isn't going to shut me down if I post something they don't agree with or if I use an automated tool for posting. God forbid I check-in at a gun store, post a picture of me at the range or post anything proving that vaccines are deadly and that climate change is 100% made up bull shit. I'll be banned in a heartbeat!
No thanks. Done the "Pound sign" hashtags, advertised, put serious time and money into it and had zero ROI. People aren't going to FB/IG/Twiter and looking for homes, they sure as hell aren't going to my company page. I've had more traffic to my personal site and long form blogs there that is 100% targetted, 100% free and from Google, Bing, Yahoo and other search engines. No need to waste time with social media that silences users who disagree with their ultra-left wing and communist agenda.
-
Doug Dawes
Topsfield, MA
-
Michael Jacobs
Pasadena, CA
-
Eve Alexander
Tampa, FL
-
Debe Maxwell, CRS
Charlotte, NC
-
Bob "RealMan" Timm
Minot, ND
-
Candice A. Donofrio
Fort Mohave, AZ
-
Pete Xavier
Pacific Palisades, CA
3,416,335
I know a lot of agents that do, including myself. I cannot speak for what others do or why they do or don't do certain things.
-
Doug Dawes
Topsfield, MA
-
Michael Jacobs
Pasadena, CA
-
Debe Maxwell, CRS
Charlotte, NC
-
Bob "RealMan" Timm
Minot, ND
-
Diana Dahlberg
Pleasant Prairie, WI
-
Pete Xavier
Pacific Palisades, CA
-
Kathleen Daniels, Prob...
San Jose, CA
509,499
I think it's all of the above.
-
Doug Dawes
Topsfield, MA
-
Michael Jacobs
Pasadena, CA
-
Debe Maxwell, CRS
Charlotte, NC
-
Bob "RealMan" Timm
Minot, ND
-
Diana Dahlberg
Pleasant Prairie, WI
-
Kathleen Daniels, Prob...
San Jose, CA
-
Pete Xavier
Pacific Palisades, CA
5,774,084
Mills,
Successful agents do...so I never even think of those who are pretending they sell real estate or even their reasons...A
-
Doug Dawes
Topsfield, MA
-
Michael Jacobs
Pasadena, CA
-
Debe Maxwell, CRS
Charlotte, NC
-
Bob "RealMan" Timm
Minot, ND
-
Diana Dahlberg
Pleasant Prairie, WI
-
Kathleen Daniels, Prob...
San Jose, CA
-
Pete Xavier
Pacific Palisades, CA
921,504
#1. They don't need to. Sufficient referral business to keep them busy and those important to them are touched on a frequent basis.
NOTE: This is indeed the very best marketing strategy
#2. Observed many peer agents who jumped into the social media time hole and have nothing to show for it.
#3. We each believe 'our way' is the right way. Those seeing results with SM believe it is the right way and others may say pressing flesh is the tried and true 'right way.' The truth is there is not right or wrong way just variable results based on the commitment of the agent.
-
Doug Dawes
Topsfield, MA
-
Eve Alexander
Tampa, FL
-
Debe Maxwell, CRS
Charlotte, NC
-
Ryan Huggins - Thousan...
Thousand Oaks, CA
-
Bob "RealMan" Timm
Minot, ND
-
Diana Dahlberg
Pleasant Prairie, WI
-
Pete Xavier
Pacific Palisades, CA
2,503,293
I think it has more to do with the lack of control as far as outside responses Mills Herndon .
-
Doug Dawes
Topsfield, MA
-
Debe Maxwell, CRS
Charlotte, NC
-
Diana Dahlberg
Pleasant Prairie, WI
-
Peter Testa
Danbury, CT
-
Kathleen Daniels, Prob...
San Jose, CA
-
Michael Jacobs
Pasadena, CA
-
Pete Xavier
Pacific Palisades, CA
1,868,078
I think that creativity is the #1 reason. Most agents just over think the whole process & just don't start. I remember eons ago I just 'lurked' not knowing what I wanted to write. Picking a style so to speak.
There are some that just can't write no matter what. Spell check is also lost to the individuals.
-
Doug Dawes
Topsfield, MA
-
Debe Maxwell, CRS
Charlotte, NC
-
Diana Dahlberg
Pleasant Prairie, WI
-
Candice A. Donofrio
Fort Mohave, AZ
-
Michael Jacobs
Pasadena, CA
-
Bob "RealMan" Timm
Minot, ND
-
Pete Xavier
Pacific Palisades, CA
4,712,370
The reasons why people do and don't do many things are likely countless. How would "knowing" enhance anyone/anything? People are different.
-
Doug Dawes
Topsfield, MA
-
Debe Maxwell, CRS
Charlotte, NC
-
Diana Dahlberg
Pleasant Prairie, WI
-
Peter Testa
Danbury, CT
-
Kathleen Daniels, Prob...
San Jose, CA
-
Bob "RealMan" Timm
Minot, ND
-
Pete Xavier
Pacific Palisades, CA
3,247,884
Time commitment, in my opinion.
-
Doug Dawes
Topsfield, MA
-
Debe Maxwell, CRS
Charlotte, NC
-
Diana Dahlberg
Pleasant Prairie, WI
-
Peter Testa
Danbury, CT
-
Pete Xavier
Pacific Palisades, CA
-
Bob "RealMan" Timm
Minot, ND
-
Michael Jacobs
Pasadena, CA
5,085,682
Maybe it's ROI.
-
Doug Dawes
Topsfield, MA
-
Pete Xavier
Pacific Palisades, CA
-
Debe Maxwell, CRS
Charlotte, NC
-
Diana Dahlberg
Pleasant Prairie, WI
-
Bob "RealMan" Timm
Minot, ND
-
Karen Climer
Orlando, FL
-
Michael Jacobs
Pasadena, CA
2,295,203
Perhaps all of the above, and another possible reason... they don't want to get sucked into the abyss.
-
Doug Dawes
Topsfield, MA
-
Eve Alexander
Tampa, FL
-
Debe Maxwell, CRS
Charlotte, NC
-
Diana Dahlberg
Pleasant Prairie, WI
-
Bob "RealMan" Timm
Minot, ND
-
Karen Climer
Orlando, FL
-
Michael Jacobs
Pasadena, CA
683,196
All of the above, mixed in with FEAR, and Laziness.
-
Doug Dawes
Topsfield, MA
-
Bob "RealMan" Timm
Minot, ND
-
Michael Jacobs
Pasadena, CA
-
Debe Maxwell, CRS
Charlotte, NC
-
Peter Testa
Danbury, CT
-
Pete Xavier
Pacific Palisades, CA
2,472,847
I agree with Anna Banana Kruchten - Phoenix Homes Sales.
-
Doug Dawes
Topsfield, MA
-
Michael Jacobs
Pasadena, CA
-
Debe Maxwell, CRS
Charlotte, NC
-
Bob "RealMan" Timm
Minot, ND
-
Diana Dahlberg
Pleasant Prairie, WI
-
Pete Xavier
Pacific Palisades, CA
3,416,322
I think it is a mix of all. AND i dont mind when i am and they are not
-
Doug Dawes
Topsfield, MA
-
Michael Jacobs
Pasadena, CA
-
Debe Maxwell, CRS
Charlotte, NC
-
Bob "RealMan" Timm
Minot, ND
-
Diana Dahlberg
Pleasant Prairie, WI
-
Pete Xavier
Pacific Palisades, CA
2,837,070
Perhaps because everyone is doing just that. I like out of the box myself
-
Doug Dawes
Topsfield, MA
-
Debe Maxwell, CRS
Charlotte, NC
-
Diana Dahlberg
Pleasant Prairie, WI
-
Bob "RealMan" Timm
Minot, ND
-
Michael Jacobs
Pasadena, CA
-
Pete Xavier
Pacific Palisades, CA
8,111,559
Lack of knowlege or motivation.
-
Doug Dawes
Topsfield, MA
-
Debe Maxwell, CRS
Charlotte, NC
-
Diana Dahlberg
Pleasant Prairie, WI
-
Bob "RealMan" Timm
Minot, ND
-
Michael Jacobs
Pasadena, CA
-
Pete Xavier
Pacific Palisades, CA
754,113
Probably all 3. But for many, it also has to do with an unwillingness to use social media.
-
Doug Dawes
Topsfield, MA
-
Debe Maxwell, CRS
Charlotte, NC
-
Diana Dahlberg
Pleasant Prairie, WI
-
Bob "RealMan" Timm
Minot, ND
-
Michael Jacobs
Pasadena, CA
-
Pete Xavier
Pacific Palisades, CA
409,424
fear
-
Doug Dawes
Topsfield, MA
-
Debe Maxwell, CRS
Charlotte, NC
-
Diana Dahlberg
Pleasant Prairie, WI
-
Bob "RealMan" Timm
Minot, ND
-
Michael Jacobs
Pasadena, CA
-
Pete Xavier
Pacific Palisades, CA
5,584,178
I use online and offline marketing for branding.....
-
Doug Dawes
Topsfield, MA
-
Debe Maxwell, CRS
Charlotte, NC
-
Diana Dahlberg
Pleasant Prairie, WI
-
Michael Jacobs
Pasadena, CA
-
Pete Xavier
Pacific Palisades, CA
-
Bob "RealMan" Timm
Minot, ND
5,458,084
I don't really know why they don't, Mills. I would imagine lack of creativity has a lot to do with it. OR, it could simply be they don't want to take the time.
-
Doug Dawes
Topsfield, MA
-
Peter Testa
Danbury, CT
-
Bob "RealMan" Timm
Minot, ND
-
Michael Jacobs
Pasadena, CA
-
Pete Xavier
Pacific Palisades, CA
1,598,552
No time I guess
-
Doug Dawes
Topsfield, MA
-
Pete Xavier
Pacific Palisades, CA
-
Bob "RealMan" Timm
Minot, ND
-
Michael Jacobs
Pasadena, CA
-
Debe Maxwell, CRS
Charlotte, NC
613,494
I have "O" interest in connecting on social media...even though my webmaster does promote me on that. Can't say I got any business from it.
I think in order to be successful with that, you have to "work it" and connect with people. I am a private person and do not care to pretend to be interested in people that I do not know.
Eve
-
Doug Dawes
Topsfield, MA
-
Bob "RealMan" Timm
Minot, ND
-
Pete Xavier
Pacific Palisades, CA
-
Michael Jacobs
Pasadena, CA
5,448,345
Lack of interest, time and creativity! They are missing the boat to promote themselves. Not their job to educate their peers!
-
Doug Dawes
Topsfield, MA
-
Pete Xavier
Pacific Palisades, CA
-
Bob "RealMan" Timm
Minot, ND
-
Michael Jacobs
Pasadena, CA
1,645,671
Biggest thing for me: time commitment.
-
Doug Dawes
Topsfield, MA
-
Pete Xavier
Pacific Palisades, CA
-
Bob "RealMan" Timm
Minot, ND
-
Michael Jacobs
Pasadena, CA
2,071,135
Mills, some of them are lazy, some of them don't know how to do it, some of them don't need it.
-
Doug Dawes
Topsfield, MA
-
Bob "RealMan" Timm
Minot, ND
-
Michael Jacobs
Pasadena, CA
-
Pete Xavier
Pacific Palisades, CA
1,251,030
I don't know the biggest reason. Some may find it daunting, others may feel they don't have content or the $$ to pay someone to do it. etc.
-
Pete Xavier
Pacific Palisades, CA
-
Anthony Acosta - ALLAT...
Atlanta, GA
-
Doug Dawes
Topsfield, MA
2,228,380
Could not tell you Mills, I do use social media for promotion.
-
Anthony Acosta - ALLAT...
Atlanta, GA
-
Doug Dawes
Topsfield, MA
1,291,581
I can't tell you how often I run into social media accounts that are set-up and then have just a few posts shared on them, Mills Herndon. And I just wonder WHY someone would go to the trouble of setting-up their profile and account, then not use it? It leads me to believe that if they do not see immediate results, they bail ...
Gene
-
Doug Dawes
Topsfield, MA
-
Pete Xavier
Pacific Palisades, CA
5,979,298
1,426,697
Quoting Annette Lawrence , Palm Harbor, FL 727-420-4041
"#3. We each believe 'our way' is the right way. Those seeing results with SM believe it is the right way and others may say pressing flesh is the tried and true 'right way.' The truth is there is not right or wrong way just variable results based on the commitment of the agent."
Nailed it for me.
785,634
Each agent specializes in what they feel fits their style best. I enjoy writing and sharing ideas so Social Media was made for me. I don't concern myself with the time as it fits into my daily schedule when relaxing. Many others simply consider it as a waste of time.
5,149,557
I think many do, but no doubt the reasons for not do so vary. Some are simply not interested, or perhaps only want to use it for personal reasons.