Tony Lewis, Summit Real Estate Santa Clarita & Aliso Viejo (Summit Real Estate Group)

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Rainmaker
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Anthony Acosta - ALLATLANTACONDOS.COM
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

I don't think so Tony Lewis  

I get more leads and business from my website than I do from social media. 

Aug 09, 2021 09:54 AM
Rainer
148,986
Ken Jones, Commercial Real Estate
Kenneth J. Jones, Inc. - Toms River, NJ
Serving Central & Northern New Jersey Since 1971

Tony Lewis That's like asking, are real estate agents obsolete.

 

A website is an absolute necessity, especially when used properly.

 

It gives the agent a centralized "home base" for people to learn about the agent, read their blog posts, listen to their podcasts, see their videos, and communicate with the agent.

 

Other platforms can never be as reliable or provide as much of a benefit to the user as an agent's personal website.

Aug 09, 2021 09:12 AM
Rainmaker
985,672
Doug Dawes
KW Evolution - Topsfield, MA - Georgetown, MA
Your Personal Realtor®

Plenty of agents still have websites, I suppose the more tools you have in your bag the better off you'll be. Exposure is the name of the game

Aug 09, 2021 09:07 AM
Ambassador
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John Meussner
Mortgages in AZ, CA, CO, DE, FL, GA, MD, MT, NC, NJ, NV, OK, OR, PA, SC, TN, TX, UT, VA, WV - Walnut Creek, CA
#MortgageMadeEasy Walnut Creek, CA 484-680-4852

Not at all, but a website being used as a vanity/landing page is already obsolete.  It's got to rank, have lead capture, customer funnels, and IDX feed to keep customers engaged on the site.

 

A website is still a great resource, but a website for the sake of having a website is pointless, you've got to use the tool.

Aug 09, 2021 10:21 AM
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468,799
Dan Pittsenbarger
Keller Williams Western Realty - Bellingham, WA
Improving Conditions

Just like the rest of our tools - you get out of it what you put into it kind of thing. If you put zero into a website and have your biz centered around otherthings - for that person  a RE website could possibly be useless and at least functionally obsolete because it's doing nothing for them and they doing nothing for it.

Aug 09, 2021 10:22 AM
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Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate

Not in my opinion. 

Aug 09, 2021 10:01 AM
Rainer
268,100
Don Baker
Lane Realty - Eatonton, GA
Lake Sinclair Specialist

I don't shop on social media.  That's a tool to drive traffic to the website for specific searches.

Aug 09, 2021 09:51 AM
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Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

Why would you ask that? Your own website adds a ton of credibility to your standing as a professional. I don't refer business to agents who don't have their own robust website (and I don't mean a webpage on a brokerage's site).

Aug 09, 2021 02:42 PM
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Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

I hardly think so, as I get a huge amount of visitors every day.   

Aug 09, 2021 02:21 PM
Rainmaker
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Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg Real Estate

It is your 24/7 business card.

I will AGREE that our sites have taken a hit with the popularity of the big 4. I'm not even sure I believe their supposed numbers on visitors. I think that shoppers think those are just easier to navigate & look sharper than many agent sites.

Am I as a consumer going to visit John Doe's site or go to Z?

Aug 09, 2021 11:41 AM
Rainmaker
896,413
John Juarez
The Medford Real Estate Team - Fremont, CA
ePRO, SRES, GRI, PMN

A properly utilized website remains a tool of value in the Realtor tool kit.

Aug 09, 2021 11:22 AM
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Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

No, far from it.  Social media is closer to being obsolete!

Aug 09, 2021 09:22 AM
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Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

If one is active in any practice, a web site is like a business card & should be treated that way. However, as you pointed out, there are forces at work constantly that may change the way we interact on just about everything

Aug 09, 2021 09:16 AM
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610,286
Eve Alexander
Buyers Broker of Florida - Orlando, FL
Exclusively Representing ONLY Orlando Home Buyers

No...

I don't believe that they will be obsolete. 

 

I do almost all my business off my website because my target buyer is out of town.

 

What I do think what will eventually be obsolete is listing agents due to the opportunity for sellers to list on various places without a realtor...

 

Eve

Aug 09, 2021 09:13 AM
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Susan Emo
Sotheby's International Realty Canada - Brokerage - Kingston, ON
Kingston and the 1000 Islands Area

We've found the majority of buyers go directly to Realtor.ca which is free and shows all listings in Canada except Quebec.  Realtors get free leads interested in their listings.   Sellers look for corporate websites and then follow-up with specific Realtors.  

Aug 09, 2021 11:47 AM
Rainmaker
538,694
Greg Large
ERA Real Solutions - Grove City, OH
A Tradition of Trust

I don't think so at all. Any and all of the mediums you mentioned can be used to drive people TO a website to engage.

Aug 09, 2021 11:44 AM
Rainer
135,123
Jerrill Ewing
N & J Lake Properties, LLC - Eatonton, GA
Builder

no they aren't.  They might not work for agents who don't know how to run them.

Aug 09, 2021 02:42 PM
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Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

There are a 1001 opinions on this.  We know what works in the markets we work in.  It all depends on the market, and the strategy.  A

Aug 09, 2021 02:25 PM
Rainmaker
883,007
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

Many businesses have ONLY a FB presense. Many busineesses succeed by providing NO Customer service but encourages and supports FB user groups.
However, it is important to understand when thousands of dollars are in play, consumers do behave differently than lower cost engagements.
What they WILL do is seek no less than 3 and often 5 points of validation. If a real estate professional can do that without a website, that means they are more tuned into their audience habits than most.
An agent website is a great tool but not when used as most have implemented. Those $30 a month 'shiny thing' websites do  not offer the agility to get in front of the needs of the shelter seeking population.
The moral of the story is, 'The horse you feed will win the race."
The choice is which 'false news' channel will the agent choose to participate. In this socieity of consentual delusion, we tend to choose or create the messge streams that make us feel the way we want to feel.
I think the agents website is just one of the five pillars of validation available. Use it wisely.

Aug 09, 2021 11:13 AM
Rainmaker
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Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Ryan Huggins - Thousand Oaks, CA and I are in lockstep on this one.

Aug 10, 2021 03:54 AM
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Bob Crane
Woodland Management Service / Woodland Real Estate, EXP - Stevens Point, WI
Forestland Experts! 715-204-9671

One of the essential tools that if used right in conjuction with the other tools becomes valuable to our clients and the promotion of our business.

Aug 09, 2021 10:10 PM
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Jeff Pearl
RE/MAX Distinctive / LIC in VA - Lovettsville, VA
Full Service Full Time Realtor

I think some agents could get by without a website, but it would depend on what other platform(s) they would use. I have seen many websites that suck and could easily be replaced with more effective technology.

Aug 09, 2021 04:50 PM
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Anna Banana Kruchten CRS, CRB, Phoenix Broker
HomeSmart Real Estate BR030809000 - Phoenix, AZ
602-380-4886

It depends......so many ways of doing businesss.

Aug 09, 2021 02:29 PM
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Jeff Shipwash
Shipwash Properties LLC - Knoxville, TN
Home Buyer/House Flipper

My opinion of course.

The future of marketing is website/SEO. Everyone I know pulls out their phone to answer their question. If I google "Top producing real estate agents near me", I am going to focus heavily on the top 3 posts. Invest your money into an SEO company that knows what they're doing. With time, organic SEO leads are free!

Aug 13, 2021 06:57 AM
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Carla Freund
Keller Williams Preferred Realty - Raleigh, NC
Carolina Life RealEstate & Relocation 919-602-8489

I depends on the website. Mine brings in leads and offers valuable information so I will be keeping it.

Aug 11, 2021 06:23 AM