Finding out What Buyers Want? Or Do They Need Help Figuring It Out?
By Jeff Dowler, CRS, The Southern California Relocation Dude
(eXp Realty of California, Inc.)
Finding out What Buyers Want? Or Helping Them Figure It Out? The question “what are you looking for?” or some variation, is a common one when talking with a new buyer. Or should be. It’s obviously important to know what they are seeking, along with their budget, in order to be effective in helping them find the right property. And in this market it’s perhaps even a more critical question, with limited options and plenty of competition. You need to know what you are dealing with. One question that arises, of course, is…are they being realistic? Can you really help them find what they say they want, and need? Budget, given the available inventory, is a key issue here. If there is a significant mismatch between what you are told they want, their budget (based on a pre-approval, of course),...
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